Tag Archives: Electronauts

electronaut 750x500 BMW Launches the Electronaut Effect

BMW Launches the “Electronaut Effect”

BMW i | April 12th, 2013 by Horatiu Boeriu

BMW today launched the Electronaut Effect, a new digital tool that gives consumers access to key aggregated data about the range, cost savings and positive …

bmw electronauts 750x418 BMW Debuts Eight Video Shorts Chronicling the Lives of Electric Vehicle Owners

BMW Debuts Eight Video Shorts Chronicling the Lives of Electric Vehicle Owners

Videos | June 29th, 2012 by Horatiu Boeriu

Eight fascinating video shorts, collectively titled “The Electronauts: And We’re Off,” chronicling the lives of BMW of North America’s pioneering electric vehicle owners – the …

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