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Tag Archives: Editorial

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Editorial: The BMW i8 – Sustainable Magic

BMW i, Featured Posts | August 12th, 2011 by Hugo Becker

What can you say about a car that is quick as an M3 and returns 75 MPG. It’s a killer idea, almost crazy, and yet …

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Current State of the BMW Group 2011

News | August 5th, 2011 by James Bachici

Let’s take a look at the BMW Group’s report card for the first 6 months of 2011 and see how they fared so far. The …

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BMW i3 – Will Going Green Finally Deliver Greenbacks?

BMW i, Featured Posts | August 5th, 2011 by Hugo Becker

Frankfurt am Main, Germany – While the fanboys drool over the i8 concept, the i3 is the car that is critical to BMW’s ‘i’ sub-brand …

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Editorial: The i Brand – Is This the Future of BMW?

BMW i, Featured Posts | July 27th, 2011 by Hugo Becker

Sometime in September (at the Frankfurt Auto Show presumably) BMW will unveil it’s new i3. While it has already teased journalists and BMW fanatics with …

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BMWBLOG Styling Analysis: 2012 BMW 1 Series

1-series, Featured Posts | July 19th, 2011 by Horatiu Boeriu

“Beauty is in the eye of the beholder,” so the saying goes. And while opinions varied wildly on the web upon seeing the first official …

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Editorial: The Perceptual Confusion of BMW’s Platform Philosophy and FWD

Interesting | July 7th, 2011 by Hugo Becker

We’ve been down this road before, but as we near the approach of the first production FWD BMW, there appears to be a bit of …

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Editorial: Carbon Future

BMW i, Featured Posts | July 6th, 2011 by James Bachici

Exploring the focus towards carbon in all of its applications within BMW and on the global stage. Carbon. The 6th most abundant element in our …

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