Tag Archives: Designworks

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Designworks and Selle Royal Launch First Saddle Designed for E-Bikes

Interesting, Lifestyle, News | September 22nd, 2017 by Gabriel Nica

Even though the boss of Designworks left recently to join MINI, Selle Royal has teamed up with the BMW Group subsidiary to develop a saddle …

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Holger Hampf Becomes New President of Designworks

Interesting, News | September 4th, 2017 by Gabriel Nica

After Oliver Heimler left the helm of Designworks, going over to MINI to head the design team, the position was left up for grabs and …

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Oliver Heilmer, Current Chief of Designworks, to Become Head of MINI Design

MINI, News | June 1st, 2017 by Gabriel Nica

BMW is working on a couple of key changes in its design teams, to make sure the BMW Number One > Next strategy delivers on …

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BMW Designworks collaborates with Shell to improve hydrogen refueling

Interesting, News | April 25th, 2017 by Nico DeMattia

BMW is clearly not done thinking about hydrogen. While the detractors for hydrogen fuel are insatiable, BMW remains¬†steadfast in its belief that hydrogen will be …

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Designworks collaboration with John Deere received 8 awards

Interesting | March 2nd, 2017 by Horatiu Boeriu

The 20-year-plus relationship between BMW Group subsidiary Designworks and John Deere continues to yield excellent results. In 2016, the companies received eight awards in international …

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BMW Head of Interior Design – Oliver Heilmer takes the helm at Designworks

News | August 1st, 2016 by Horatiu Boeriu

On 1 August, Oliver Heilmer will step into the role of President of Designworks, a wholly owned subsidiary of the BMW Group. This will see …

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Designworks collaborates with ZTE to create the AXON 7 smartphone

Interesting | May 28th, 2016 by Horatiu Boeriu

While the digital world increasingly merges with our physical habitat the demand for sophisticated, integrative devices grows. However, for many businesses the true integration of …

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BMW’s Individual Manufaktur program will make you anything

7-series, Interesting | March 5th, 2016 by Nico DeMattia

BMW’s Individual Manufaktur program is one of the most extensive customization programs that any automaker has to offer. Through BMW’s Individual program, owners can choose …

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BMW’s Designworks Studio

Videos | May 16th, 2015 by Nico DeMattia

In the first episode of TIME Magazine‚Äôs look into BMW, we took a look at the history of BMW and how, as a company, BMW …

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BMW DesignworksUSA is now Designworks

News | April 9th, 2015 by Horatiu Boeriu

In response to wide ranging changes in the business context of DesignworksUSA, the BMW Group subsidiary will change its name to Designworks, launch a new …

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