En Route to Perfect Aesthetics. The Process of Design in the BMW Group, Focusing on the New BMW 5 Series Sedan as an Example. The new BMW 5 Series Sedan combines the elementary values and fortes of the BMW brand … Continue reading
BMW News, Reviews, Test Drives and more
In well-worn M philosophy, the chassis must always be faster than the engine. For decades this has been an engineering challenge for M, because they’ve always fitted stonking engines under the hood. To go the wayward American route of fitting … Continue reading
The iconic M6 returns from a two year hiatus more powerful, more athletic, more focused, more luxurious and more efficient than ever before. Since the “M6” badge was first placed on a BMW back in 1987, this iconic model has … Continue reading
The new 2013 BMW M6 Convertible makes its world debut today with the first photos and official information. As expected, the new M6 shares the same engine with the recently unveiled M5. Internally designated as the S63Tü this new engine … Continue reading
See update below with official BMW statement BMW of North America has agreed to pay a $3 million fine to settle U.S. government allegations that it failed to promptly notify regulators about potential safety defects. NTHSA says that BMW agreed … Continue reading
Some fragment of an article flashed by, probably on an iPad, that got me thinking about all of the small-scale manufacturers of automobiles and their need for drivetrain components. More than one genius has gone to financial ruin thinking they … Continue reading





En Route to Perfect Aesthetics. The Process of Design in the BMW Group, Focusing on the New BMW 5 Series Sedan as an Example. The new BMW 5 Series Sedan combines the elementary values and fortes of the BMW brand … Continue reading
We don’t even know where to start…..it has been several months of planning, brainstorming, more planning and again brainstorming trying to figure out how to create a new, better, modern and user friendly design. We started from the idea of … Continue reading
I am sure this is a question that of you might have asked before and looked for an answer. While some designers are more known than others and pushed more in front of the camera lights (Chris Bangle, Adrian Von Hooydonk), … Continue reading
Months after the official launch of BMW’s 1 Series Coupe, the Design Chief Adrian Van Hooydonk talks about the design of the 135i Coupe. As I have said before many times, I am really fascinated about the stories and reasoning … Continue reading