As reported by us last week, Ludwigh Willisch will replace Jim O’Donnell as CEO of BMWUSA. First rumors of his replacement were heard by BMWBLOG team at New York Auto Show, but we refrained from speculating on it. Here is … Continue reading
BMW News, Reviews, Test Drives and more
After its unveil at the 2013 Detroit Auto Show, the BMW Concept 4 Series Coupe was praised and admired by fans from around the world, and often labeled as one of the most beautiful BMW designs to date. Our own … Continue reading
The new BMW 4 Series Coupe is here and it will compete in the midsize two-door premium segment against similar offerings from Audi and Mercedes-Benz. BMW 4 Series Coupe aims to lure customers away from the Audi A5 and Mercedes-Benz … Continue reading
BMW introduces today the new BMW 4 Series Coupe The all-new BMW 4 Series Coupe marks the beginning of a new era for coupes at BMW. Launched as the latest generation of BMW’s sporty mid-size Coupe, the new BMW 4 … Continue reading
The entry level sport sedan segment is arguably one of the most hotly contested arenas in the auto industry and not without good reason. The expectations are high and buyers expect a veritable Swiss army knife with wheels. Modern sport … Continue reading
BMW’s 1M is a car many people thought would never come. The 1M was a car meant to recapture a spirit lost in the glorious era of 1980’s homologation, and although it is not a true race-bred homologation special it … Continue reading
The crossover segment is an area of major interest to BMW. Over the years, we have seen a significant number of models emerge in this space, not only from the BMW brand but MINI as well. The iconic British brand … Continue reading
As reported by us last week, Ludwigh Willisch will replace Jim O’Donnell as CEO of BMWUSA. First rumors of his replacement were heard by BMWBLOG team at New York Auto Show, but we refrained from speculating on it. Here is … Continue reading
In a recent interview with Automotive News, BMW of North America CEO, Jim O’Donnell, offered more insight into the brand’s future plans and upcoming cars. In the extensive and detailed interview, O’Donnell touched on some of the “hot” topics for … Continue reading
Changing consumer behavior and stricter governmental regulations to change established infrastructure, mindset, and vehicle fleet composition Premium manufacturers responsible to lead change BMW to reinvent itself but stay true to its DNA Speaking at the CAR Management Briefing Seminars today, … Continue reading