BMW announced yesterday that the planned production of the BMW X1 has begun at the Leipzig plant in Germany. In the next weeks, European dealerships and other distributors will receive their first X1 demo units. The official launch is scheduled … Continue reading

The X1 car configurator just went online on the BMW UK website. As with any new models, BMW is slowly rolling out the online configurators specific for each country. Looking at the website, there are only three X1 models listed, … Continue reading

BMW is preparing for the X1 launch and they are stepping up their marketing efforts. Recently we have seen the first footage of the new entry-level BMW SAV, but today we have the opportunity to see the first X1 commercial. … Continue reading

A new video of the upcoming BMW X1 has been launched by the folks at BMWwebTV. Peter Krist, Head of BMW X1 Project, explains the technology and marketing behind the new entry-level BMW Sports Activity Vehicle. The X1 will be … Continue reading

BMW has just published the pricing for their X1 models sold in the United Kingdom. Just last month, the German pricing was released and set accordingly to the current market conditions and most important, relevant to the other models in … Continue reading

Even though many of the auto journalists and car fans are already starting to compare the BMW X1 to Audi’s upcoming Q3, we are going to take a different approach and actually compare it against the Q5. The reason for … Continue reading

BMW launched yesterday their X1 minisite and we poked around to see what’s new. The BMW Joy campaign is pretty much present on all their marketing materials, but that wasn’t something we were interested today. What we wanted to find … Continue reading

Description in Brief. • With its agile, versatile and modern character, the BMW X1 guarantees a new driving experience in the premium compact segment. It expands and enhances the range of BMW X models by yet another innovative vehicle concept. … Continue reading

One of the main concerns we had regarding the new BMW X1 was the pricing. For the new entry-level compact SAV to be successful, it was imperative that the pricing will be set accordingly to the current market conditions and … Continue reading