BMW today announced the launch of its short film series titled, “Alter Egos.” Revealing the hidden “alter egos” of personalities such as Donna Karan, Ed Norton, Kevin Bacon, Glenn O’Brien, Tory Burch and David Yurman,…
Earlier this year, BMW launched a new series of short films. Directed under the title BMW Documentaries – Wherever You Want To Go, the four chapters focus on future mobility and sustainability. The online documentaries…
On January 21st, BMW launched their latest marketing initiative around future mobility and sustainability: BMW Activate The Future. In a series of four short films, BMW will begin promoting its upcoming ActiveE electric car. Instead…
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