Our friend Jim Perry at DrivesTV takes us to Lime Rock, on BMW RLL’s home turf, and to make the experience even more interesting for those die hard bimmer fans, he gives us a quick video of BMW M3 vehicles … Continue reading

At the recent BMW X3 launch in Spartanburg, BMW announced a $5 million allowance for its marketing budget for the new X3 to encourage customers to order the exact vehicle they want instead of buying an already-built model from a … Continue reading

The second generation BMW X3 is just months away from reaching the North American dealerships and for the first time since its existence, the redesigned Compact SAV will be manufactured at Spartanburg plant in South Carolina. Previous generation X3 was … Continue reading

Press Release: Summer’s here and more motorcyclists are hitting the roads than ever before. According to a recent survey by the Motorcycle Industry Council, the number of motorcycles owned and used in America grew 19 percent since 2003. That means … Continue reading

As we’ve been saying this whole week, BMW have promised and outrageous vehicle to run the epic One Lap of America and they’ve not disappointed as they’ll be running a 2010 BMW X6 M in this year’s event. This proves to be … Continue reading

BMW Group is organizing driver trainings in Namibia, which enables anyone to test the BMW X5 in various situations across South West Africa on a 1,200 kilometer trip. Participants will not only drive, with the help of a roadbook and … Continue reading

In a recent press release, BMW North America announced the opening of a new Off-Road Training Center on the West Coast. The training center will be similar to the one at the Spartanburg Plant in South Carolina. BMW Motorrad chose … Continue reading

How many of you are familiar with the BMW Performance Center in Spartanburg? Anyone that purchases a new BMW with an order placed to the factory through your dealer, has the option to pick up their car at the BMW … Continue reading

This past week, our friend Irv Robinson went to Spartanburg, SC for his BMW Performance Delivery center pick-up.  He ordered a BMW X3 and in order to experience the whole X-drive off-road capabilities, he decided to pick up his car … Continue reading