Tag Archives: BMW i

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Forbes: “BMW’s Newest Model Isn’t A Car”

BMW i | February 24th, 2011 by Horatiu Boeriu

On Monday, BMW unveil the new “i” sub-brand and the first two plug-in hybrid vehicles that will launch in 2013: BMW i3 and i8. In …

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Video: BMW i Series Press Conference

BMW i | February 23rd, 2011 by Horatiu Boeriu

Yesterday, BMW turns a new page in the history of the company. At the iconic BMW Welt building in Munich, the German automaker revealed their …

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Behind the design of the new BMW sub-brand

BMW i | February 22nd, 2011 by Horatiu Boeriu

Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will …

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BMW launches “i Ventures” fund in NYC, signed 1st strategic partnership

News | February 21st, 2011 by Horatiu Boeriu

Today, BMW Group announces a new sub-brand: “i”. Along with the official announcement of the new series of electric vehicles, BMW also launches a venture …

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BMW i – BORN ELECTRIC

BMW i | February 21st, 2011 by Horatiu Boeriu

Saturday evening saw the launch of teaser communications for the new BMW sub-brand. Light installations and video projections illuminated BMW Group buildings around the Petuelring …

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New BMW sub-brand: BMW i

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility. With the introduction …

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BMW’s new sub-brand “i”. Mega City vehicle will be called “i3”, Vision is “i8”

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

Today, BMW announced the new sub-brand which will market under its umbrella all the future electric vehicles from BMW. The sub-brand is simply called “i” …

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BMW to launch new “i” sub-brand on Monday, February 21

News | February 18th, 2011 by Horatiu Boeriu

On Monday, February 21, BMW will host a press conference in Germany announcing the a new sub-brand. The new “i” brand will offer a badge …

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Rumors: Insider reveals more details about the future BMW “i” sub-brand

Rumors | January 2nd, 2011 by Horatiu Boeriu

2011 has just begun and as expected, new information around the future BMW electric family have come to light. As we mentioned this week, in …

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Rumor: BMW Vision Concept to be labeled as BMW i8 – We’re not sold on it

Featured Posts, Rumors | December 27th, 2010 by Horatiu Boeriu

The BMW world of forums and discussion boards are mulling today over a rumor sent out in the wild by the usual suspect, known as …

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