Tag Archives: BMW Genius

bmw genius program BMW Product Geniuses boost profit and customer satisfaction

BMW Product Geniuses boost profit and customer satisfaction

BMW i | April 19th, 2014 by Horatiu Boeriu

In 2012 BMW has started a pilot of the ‘BMW Genius’ program. At the time, the pilot was conducted at 10 BMW dealerships who collectively …

bmw genius Meet the BMW Genius Everywhere program

Meet the “BMW Genius Everywhere” program

Interesting | February 12th, 2013 by Horatiu Boeriu

At the end of 2013, BMW will introduce to the market the first electric vehicle to emerge under the BMW i umbrella. BMW’s i3 city …

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