Last automaker to join the “online advertising war” is Nissan. While in the past we have seen BMW and Audi, or Mercedes going at it, now it’s Nissan’s turn to take on all the German premium brands. The new aggressive … Continue reading
BMW News, Reviews, Test Drives and more
In well-worn M philosophy, the chassis must always be faster than the engine. For decades this has been an engineering challenge for M, because they’ve always fitted stonking engines under the hood. To go the wayward American route of fitting … Continue reading
The iconic M6 returns from a two year hiatus more powerful, more athletic, more focused, more luxurious and more efficient than ever before. Since the “M6” badge was first placed on a BMW back in 1987, this iconic model has … Continue reading
The new 2013 BMW M6 Convertible makes its world debut today with the first photos and official information. As expected, the new M6 shares the same engine with the recently unveiled M5. Internally designated as the S63Tü this new engine … Continue reading
See update below with official BMW statement BMW of North America has agreed to pay a $3 million fine to settle U.S. government allegations that it failed to promptly notify regulators about potential safety defects. NTHSA says that BMW agreed … Continue reading
Some fragment of an article flashed by, probably on an iPad, that got me thinking about all of the small-scale manufacturers of automobiles and their need for drivetrain components. More than one genius has gone to financial ruin thinking they … Continue reading





Last automaker to join the “online advertising war” is Nissan. While in the past we have seen BMW and Audi, or Mercedes going at it, now it’s Nissan’s turn to take on all the German premium brands. The new aggressive … Continue reading
BMW of Bridgeport joins the small network of dealerships that think outside the box. It all started last year when BMW Santa Monica kept the headlines for an entire month with, what we named, “Billboards War”. On the corner of … Continue reading
BMW and Audi are dueling again, but this time, onto the “marketing battle field”. And what would be the best place to do so other than the one of the top states when it comes to car luxury sales: California. … Continue reading
Do you remember the amazing BMW billboard that was placed in Moscow? Well, it looks BMW Thailand is trying to keep up with the russians and they have put up their own BMW billboard. To uplift brand image and build … Continue reading