2012 New York Auto Show

NYIAS 2012: BMW M6 Coupe is SURE to Please

NYIAS 2012: BMW M6 Coupe is SURE to Please

After speaking with Matt Russell, BMW North America’s M Brand Manager and Thomas Schemera, Director of BMW M Marketing over a delicious smoothie, we were able to learn more about BMW’s M6 Coupe and its…

NYIAS 2012: BMW Active Hybrid 5 Series

NYIAS 2012: BMW's Active E Makes an Appearance

NYIAS 2012: BMW’s Active E Makes an Appearance

BMW’s forward electric propulsion thinking is rooted in development vehicles such as the MINI E, and more recently, the Active E. The drivetrain found in the new i vehicles was developed using the 1 series…

NYIAS 2012: BMW X1 Takes the Stage

NYIAS 2012: BMW X1 Takes the Stage

BMW’s X1 has been selling well in several markets around the world, but until now has been unavailable to US buyers. The wait is over and today at the NYIAS BMW has officially launched the…

MINI at the New York International Auto Show 2012

MINI at the New York International Auto Show 2012

A fascinating retrospective and lots of promising future perspectives mark the appearance of the premium brand MINI at the New York International Auto Show (April 6th – 15th 2012). MINI was launched on the US…