BMW i Pressekonferenz BMW Welt Fotos 04 750x500 Behind the design of the new BMW sub brand

Behind the design of the new BMW sub-brand

BMW i | February 22nd, 2011 by Horatiu Boeriu

Last year, BMW began to openly discuss about their latestand the biggest project the company has initiated in its history: a new sub-brand which will …

bmw i 41 750x500 BMW launches i Ventures fund in NYC, signed 1st strategic partnership

BMW launches “i Ventures” fund in NYC, signed 1st strategic partnership

News | February 21st, 2011 by Horatiu Boeriu

Today, BMW Group announces a new sub-brand: “i”. Along with the official announcement of the new series of electric vehicles, BMW also launches a venture …

bmw i 51 750x500 BMW i – BORN ELECTRIC

BMW i – BORN ELECTRIC

BMW i | February 21st, 2011 by Horatiu Boeriu

Saturday evening saw the launch of teaser communications for the new BMW sub-brand. Light installations and video projections illuminated BMW Group buildings around the Petuelring …

bmw i 2 750x500 New BMW sub brand: BMW i

New BMW sub-brand: BMW i

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility. With the introduction …

ezxj BMWs new sub brand i. Mega City vehicle will be called i3, Vision is i8

BMW’s new sub-brand “i”. Mega City vehicle will be called “i3″, Vision is “i8″

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

Today, BMW announced the new sub-brand which will market under its umbrella all the future electric vehicles from BMW. The sub-brand is simply called “i” …

MINI WRC France Video: MINI Countryman WRC spotted during test sessions in France

Video: MINI Countryman WRC spotted during test sessions in France

MINI | February 21st, 2011 by Gabriela

Today we came across a video of MINI Countryman WRC, recorded during a test session in France, at Chateau Lastours. The pilots behind the wheel …

bmw m3 competition package 750x421 Top Gear:  BMW M3 Competition Package vs. Audi RS5

Top Gear: BMW M3 Competition Package vs. Audi RS5

BMW M3 | February 21st, 2011 by Horatiu Boeriu

The famous car show Top Gear gives us the moment we have been waiting for quite some time now. A comparison between the 2011 BMW …

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