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Interview with Ulrich Kranz on BMW Megacity Vehicle and Project i

Featured Posts, Interesting | August 5th, 2010 by Horatiu Boeriu

While attending in Munich the Innovation Days around mobility of the future, our sister-magazine BimmerToday had the opportunity to speak in detail with the project …

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BMWNA CEO Jim O’Donnell Sees Unique Opportunity for Premium Automakers to shape the Future of Individual Mobility

News | August 4th, 2010 by Horatiu Boeriu

Changing consumer behavior and stricter governmental regulations to change established infrastructure, mindset, and vehicle fleet composition Premium manufacturers responsible to lead change BMW to reinvent …

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Las Vegas casino booted a suspicious looking MINI Countryman test mule

MINI | August 4th, 2010 by Horatiu Boeriu

Car prototype testing seems to become an adventure these days. After the BMW X3 NYC bomb scare, here comes the smaller brother, the MINI Countryman, …

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Statement by Dr. Norbert Reithofer, BMW CEO, for Q2 2010

News | August 4th, 2010 by Horatiu Boeriu

Yesterday, in the BMW quarterly report for 2010, BMW’s CEO Dr. Norbert Reithofer delivered a statement on the current and future state at BMW. Ladies …

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BMW M product range as from the autumn of 2010

BMW M | August 4th, 2010 by Horatiu Boeriu

Press Release: Starting in the autumn of 2010, the product range of the BMW M GmbH will offer even greater diversity. From September 2010, the …

july-2010-automotive-sales

By The Numbers: July 2010 Automotive Sales

News | August 4th, 2010 by Horatiu Boeriu

In July, BMW brand saw an increased U.S. sales of 16 percent, closing the gap against Lexus. BMW sales rose to 19,064. The new BMW …

BMW-3er-E93-Kylie-Minogue

Product Placement: Kylie Minogue surrounds herself with white BMWs

Interesting | August 4th, 2010 by Horatiu Boeriu

Recently, we announced that BMW is making a comeback to the big screen and into the Hollywood marketing arena. In the  “Ghost Writer” flick, the …

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