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BMW i announced as title sponsor for Berlin ePrix

BMW i | May 18th, 2016 by Horatiu Boeriu

BMW i has today been unveiled as the title sponsor for round eight of the 2015-2016 FIA Formula E Championship in Berlin on May 21. …

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BMW iPerformance Models Will Have Special Badging

BMW i, News | May 18th, 2016 by Gabriel Nica

Starting this summer, the plug-in hybrid models built by BMW will be called iPerformance, a move that is meant to emphasize the fact that technology …

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Video: How the BMW i8 Futurismo Edition Was Made

BMW i, Videos | May 18th, 2016 by Gabriel Nica

This week, BMW Italia, in collaboration with Garage Italia Customs, revealed what some may consider a new BMW Art Car: the BMW i8 Futurismo Edition. …

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VIDEO: Vorsteiner BMW i8 Drag Races Porsche 911 GT3 at GoldRush Rally

BMW i, Racing, Tuning, Videos | May 18th, 2016 by Gabriel Nica

The 2016 GoldRush Rally is currently in full swing, with a variety of teams traveling from Boston to Los Angeles, where the finish line awaits. …

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Mercedes-Benz won’t create BMW i-like sub-brand

BMW i, News | May 17th, 2016 by Nico DeMattia

BMW has taken some flak over the past year for putting a lot of resources into developing its BMW i sub-division that develops its hybrid and …

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BMW i8 hybrid sportscar gets new “shoes”

BMW i, Models, Tuning | May 17th, 2016 by Vanja Kljaic

Wheels Boutique, a Miami-based tuning company, decided to give this BMW i8 a small makeover. The hybrids sportscar drops the original BMW wheels for a …

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BMW Italia and Garage Italia Customs present the BMW i8 Futurism Edition

BMW i | May 16th, 2016 by Horatiu Boeriu

BMW Italia and Garage Italia Customs have created a special Edition model to celebrate the 50 years of BMW history in Italy. The Edition combines …

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Thief Steals BMW i3, Gets Recorded Praising It – Video

BMW i, News, Videos | May 16th, 2016 by Gabriel Nica

The BMW i3 is mostly praised for its non-conventional approach towards what most people think an electric vehicle should be. It looks different, it’s made …

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Tuned BMW i8 Has 375 PS and 667 Nm of Torque

BMW i, Tuning | May 16th, 2016 by Gabriel Nica

Tuning the BMW i8 is a risky business. The hybrid sportscar has such a loyal fan base that altering its looks or standard drivetrain might …

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Mercedes Pondering Eco Sub-Brand Similar to BMW i

BMW i, News | May 16th, 2016 by Gabriel Nica

In a recent interview with Autocar, Mercedes-Benz’s Sales and Marketing boss said that the company he represents is shifting focus towards a zero-emissions future as …