MINI

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5 Reasons Why Everyone Should Own A MINI At Least Once In Their Lifetime

MINI | July 7th, 2015 by Vanja Kljaic

Besides Charlize Theron making the MINI even more attractive, the little go getter from the British car maker has so much to offer in a …

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F60 MINI Countryman tracking at the Nurburgring

MINI, Videos | July 1st, 2015 by Horatiu Boeriu

The second-generation F60 MINI Countryman has been spotted tracking at the Nurburgring. Like the new MINI Clubman and the BMW X1, the F60 Countryman is …

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MINI gets a new logo and branding

MINI | June 26th, 2015 by Horatiu Boeriu

The BMW Group unveiled the MINI brand’s new product and brand strategy at the MINI Clubman world premiere yesterday in Berlin. Design, authenticity and long-term …

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MINI offers Car-sharing solutions for private vehicles

MINI | June 26th, 2015 by Horatiu Boeriu

Another milestone in the MINI innovation offensive will be a car-sharing solution for private vehicles. Society’s shift towards a “sharing economy” also fuels the success …

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BMW’s MINI brand gets new logo, new goals and strategy

MINI | June 25th, 2015 by Horatiu Boeriu

The BMW Group is realigning the MINI brand’s product and brand strategy. At the world premiere of the new MINI Clubman in Berlin, Peter Schwarzenbauer, …

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First videos with new MINI Clubman – Videos

MINI | June 25th, 2015 by Horatiu Boeriu

The new MINI Clubman made its world debut earlier today, just a few months before its auto show debut in Frankfurt. In its third-generation, the …

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Three generations MINI Clubman

MINI | June 24th, 2015 by Horatiu Boeriu

In 1969, under the ownership of British Leyland, the Mini was given a facelift by stylist Roy Haynes. The restyled version was called the Mini …

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The Design of the new MINI Clubman

MINI | June 24th, 2015 by Horatiu Boeriu

In 2007, MINI wrote a new chapter in the brand’s history when it extended the product family by a vehicle concept that was both innovative …

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MINI announces a shift in product and brand strategy

MINI | June 24th, 2015 by Nico DeMattia

BMW has announced a bit of a shift in the MINI product and brand strategy

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2016 MINI Clubman – World Premiere

MINI | June 24th, 2015 by Nico DeMattia

After the introduction to the first ever four-door MINI Cooper this year, BMW is going to continue to upgrade its British marquee for the 2016 …

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