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BMW North America Chief talks about the U.S. market

News | April 10th, 2015 by Horatiu Boeriu

BMW North America Chief, Ludwig Willisch, sat down with WardsAuto at the 2015 NYC Auto Show to talk about the U.S. market and what it …

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BMW DesignworksUSA is now Designworks

News | April 9th, 2015 by Horatiu Boeriu

In response to wide ranging changes in the business context of DesignworksUSA, the BMW Group subsidiary will change its name to Designworks, launch a new …

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BMW at the top of U.S. luxury car sales in March

News | April 3rd, 2015 by Horatiu Boeriu

BMW came at the top of the luxury sales race in the U.S. in March, with Lexus coming in second followed by Mercedes-Benz. BMW’s main …

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March 2015: BMW USA sales up 6.9 percent

News | April 1st, 2015 by Horatiu Boeriu

Sales of BMW brand vehicles increased 6.9 percent in March for a total of 34,310 compared to 32,107 vehicles sold in March, 2014. “We are …

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BMW USA in Forbes’ 25 Best Employers 2015

News | March 30th, 2015 by Horatiu Boeriu

BMW of North America was voted number 7 best employer in the U.S. in 2015 by Forbes Magazine. BMW is the first automotive company on …

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BMW Celebrates 3 Million Vehicles Produced in South Carolina

News | March 26th, 2015 by Horatiu Boeriu

In a special ceremony at its Spartanburg plant this morning, BMW celebrated its three millionth vehicle to roll off the line. The vehicle, a Donington …

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Jeremy Clarkson officially sacked

News | March 25th, 2015 by Nico DeMattia

BBC has decided not to renew Jeremy Clarkson’s contract and he will no longer the the host of Top Gear.

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BMW confirms their partnership with Mission Impossible franchise

News | March 25th, 2015 by Horatiu Boeriu

BMW confirmed today its role as exclusive worldwide automotive partner of the next installment of Paramount Pictures’ legendary action film franchise, “Mission: Impossible – Rogue …

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BMW CFO confirms CLAR – the new RWD platform and future hybrids

News | March 19th, 2015 by Horatiu Boeriu

Back in 2014, first news around a new rear-wheel drive platform surfaced on the interwebs. Dr. Friedrich Eichiner,  BMW CFO, confirmed yesterday the new architecture …

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BMW Group targets continuing success in 2015

News | March 18th, 2015 by Horatiu Boeriu

The BMW Group aims to continue its success story in 2015 despite the current volatile environment. “We are targeting solid growth, and hence new record …

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