BMW has hosted a video on how they are implementing Microsoft Surface for product configuration. BMW is the first car manufacturer worldwide to use this product commercially. By interacting with this multi-touch surface that runs on special hardware and software … Continue reading

The economic crisis that hit the world in the past few months could not have avoided the already hurting auto industry. With the Big Three seeking government assistance, everyone seem to forget about the large luxury automakers who are facing a similar … Continue reading

BMWNA has just issued a statement regarding the turbo lag issue that some of you might have noticed with your 3.0 twin-turbo engine(N54). I am one of those people that noticed an issue with the engine, but when I took … Continue reading

BMW will continue to offer SIRIUS as a factory option with a one-year bundled subscription “Satellite radio’s exceptional content fits well with BMW, delivering a premium mobility experience to our owners. More and more BMW owners are choosing to equip … Continue reading

With all the recent news about BMW’s financial problems, slower sales, concepts cancellations and workforce layoffs, I thought it would be interesting to touch this subject one more time. Financial Times posted a few days ago an article on BMW’s … Continue reading

Eight construction workers required treatment after an incident at the BMW Manufacturing plant in Greer. The incident happened around 8 p.m. Friday and it occurred inside a ventilated area after some painters were applying epoxy to the floor of a future paint … Continue reading

Like all the recent bad news weren’t enough, today workers at the BMW-owned factories in Oxford and Swindon have been told the around Christmas time, the factory will be closing for four weeks. There will be 4,700 workers affected at the Mini factory … Continue reading

Today, all the BMW U.S dealerships received some marketing updates regarding the 2009 and 2010 models. Before we get into these details, please keep in mind that the dates might change and nothing it’s set in stone with BMW, especially … Continue reading

Statement by Dr. Norbert Reithofer Chairman of the Board of Management of BMW AG Conference Call Interim Report to September, 30th 2008 4 November 2008 Ladies and Gentlemen, Once again: I would like to welcome you to our telephone conference. … Continue reading