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BMW: What We Learned About Chinese Consumer Habits And Preferences

News | May 11th, 2013 by Horatiu Boeriu

China is slowly becoming one of BMW’s most important markets. The Munich-based automaker anticipates continuous growth in China and it comes as no surprise that …

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BMW Genius Program rolls out in the UK

News | May 11th, 2013 by Horatiu Boeriu

BMW has started the national roll-out of a ‘BMW Genius’ program at UK dealerships following a highly successful pilot scheme in 2012. Each BMW Genius …

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M Stripes now available for $175 for most M Sport models

News | May 9th, 2013 by Horatiu Boeriu

BMW announces today the availability of M Performance stripes to compliment the 1 Series M Coupe, M3 Coupe, Convertible and Sedan, M5, M6 Coupe and …

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April 2013: Mercedes Extends U.S. Luxury Lead Over BMW

News | May 6th, 2013 by Horatiu Boeriu

The U.S. April 2013 premium sales numbers are in and Mercedes-Benz extended its lead over BMW. Sales for the Mercedes brand rose 5.8 percent to …

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New For 2014: 8-Speed Auto Launch Control, Updated ConnectedDrive and 335d xDrive

News | May 6th, 2013 by Horatiu Boeriu

Little more than a year before the EU6 exhaust emission standard comes into effect in September 2014, BMW is increasing the number of models that …

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BMW Group reports first quarter revenues

News | May 2nd, 2013 by Horatiu Boeriu

The BMW Group continued to perform well in the first quarter of 2013. Group revenues totaled € 17,546 million (2012: € 18,293 million; -4.1%). Despite higher expenditure …

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April 2013: BMW USA sales up 10.3 percent

News | May 1st, 2013 by Horatiu Boeriu

The BMW Group in the U.S. (BMW and MINI combined) reported April sales of 29,011 vehicles, an increase of 8.3 percent from the 26,793 vehicles …

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