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	<title>BMW BLOG &#187; Interesting</title>
	<atom:link href="http://www.bmwblog.com/category/interesting/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bmwblog.com</link>
	<description>News And Rumors Covering The Auto Industry</description>
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		<title>2.000 LEGO bricks. 4 days. 1 plan: build a BMW X1!</title>
		<link>http://www.bmwblog.com/2009/11/06/2-000-lego-bricks-4-days-1-plan-build-a-bmw-x1/</link>
		<comments>http://www.bmwblog.com/2009/11/06/2-000-lego-bricks-4-days-1-plan-build-a-bmw-x1/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 17:28:37 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[expression of joy]]></category>
		<category><![CDATA[Joy]]></category>
		<category><![CDATA[Joy is Boundless]]></category>
		<category><![CDATA[Jump for Joy]]></category>
		<category><![CDATA[Story Of Joy]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23548</guid>
		<description><![CDATA[The Joy campaign continues and BMW finds new ways to engage its fans and not only. From November 6th to ...]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.bmwblog.com/2009/06/19/bmw-marketing-campaign-the-story-of-joy/">Joy campaign</a> continues and BMW finds new ways to engage its fans and not only. From November 6th to 9th, everyone is invited to join BMW at the Welt center and build a BMW X1 out of 2,000 LEGO blocks.</p>
<p>Here are all the details:</p>
<p>2,000 LEGO® blocks. Four days. One construction plan. From November 6th to 9th 2009, the BMW Welt will be transformed into an assembly hall. And you can be involved! All families and children from age 5 are invited to build a full-scale BMW X1 &#8211; out of LEGO® bricks.</p>
<p>Whether individually or in groups, everyone will be working together for a good cause: for every LEGO® block used, BMW will donate a sum of money to the Munich children’s foundation “Die Arche”.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/building-joy-together.jpg"><img class="alignnone size-medium wp-image-23549" title="building-joy-together" src="http://www.bmwblog.com/wp-content/uploads/building-joy-together-655x308.jpg" alt="building-joy-together" width="655" height="308" /></a><span id="more-23548"></span></p>
<p>And if things start to get too complicated, educationally trained staff will help you with the construction &#8211; which will carried out according to an exact plan. The finished BMW X1 made of LEGO® bricks will then stand proudly as a real eye-catcher among the BMW automobiles on the BMW Welt Plaza.</p>
<p>Would you like to become a construction engineer too? Why not join us? We look forward to seeing you!</p>
<p>Please register groups and school classes by telephone: daily from 8 am to 10 pm on the telephone number 0180 2 118822 (0.06 EUR per call on a Deutsche Telekom AG landline).</p>
<p><a href="http://www.bmw-welt.com/web/bmw-welt/de/index_highend.html?content=http://www.bmw-welt.com/web/bmw-welt/en/program/events/lego.html" target="_blank">More details here</a><a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>Sema 2009: Rally Fighter using BMW&#8217;s 3.0 liter twin-turbo diesel engine</title>
		<link>http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/</link>
		<comments>http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 06:52:06 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[bmw-335d]]></category>
		<category><![CDATA[Rally Fighter]]></category>
		<category><![CDATA[twin-turbo diesel]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23508</guid>
		<description><![CDATA[At the SEMA 2009 Show, Local Motors has unveiled a prototype of the Rally Fighter, the off-road racer developed in ...]]></description>
			<content:encoded><![CDATA[<p>At the SEMA 2009 Show, Local Motors has unveiled a prototype of the Rally Fighter, the off-road racer developed in just 15 months through the innovative crowdsourcing design process. So how is this related to BMW?</p>
<p>Well, the four-seater car is powered by the <a href="http://www.bmwblog.com/2008/12/07/2009-10-best-engines-list-bmw-335-diesel-engine-wins/">award winning BMW 3.0 liter twin-turbo diesel engine</a>. The high performance clean diesel delivers 265 hp and 425 pound-feet (576 Nm) of torque at only 1750rpm that are transferred to the rear wheels through a 6-speed automatic transmission.</p>
<p>Putting together the lightweight of the Rally Fighter (3,200 pound/1,450 kg) and the EfficientDynamics 3.0 liter diesel, the fuel consumption is stellar on this prototype: at 30-36mpg (12.8-15.3 km/l) , the Rally Fighter is competing for most efficient in its desert off-road class.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/Local-Motors-Rally-Fighter-30.JPG"><img class="alignnone size-medium wp-image-23512" title="Local-Motors-Rally-Fighter-30" src="http://www.bmwblog.com/wp-content/uploads/Local-Motors-Rally-Fighter-30-655x436.jpg" alt="Local-Motors-Rally-Fighter-30" width="655" height="436" /></a><span id="more-23508"></span></p>
<p>The cost of the Rally Fighter is estimated to be around $50,000 USD, with Local Motors claiming that it has already secured 22 orders for the vehicle. The truth is that we&#8217;re happy to see the powerful and efficient BMW engines featured in all sort of prototypes or production cars.</p>
<p>Press Release</p>
<p>November 3, 2009 &#8212; The Off-Road Racer designed for car enthusiasts, by car enthusiasts is debuted at the biggest industry event of the year at SEMA, in the &#8216;Making Green Cool Zone&#8217;</p>
<p>It&#8217;s one of the most exciting cars to hit the road in ages. Aggressive, sleek and inspired by old War Birds, the Local Motors Rally Fighter has the heritage of legacy with fresh appeal.</p>
<p>The story of this vehicle is in its revolutionary yet simple development process &#8211; it was designed and developed by a community of car enthusiasts. New American car company Local Motors invites anyone with a passion for cars to collaborate in an open design process to help choose and shape the look of each Local Motors vehicle. Now home to over 4,000 car designers, engineers and enthusiasts, the Local Motors community is the largest of its kind &#8211; and the only to bring a new car to market.</p>
<p>The Rally Fighter is a premium, authentic off-of-road experience, custom designed and built for the deserts of the American Southwest. It was designed by community member Sangho Kim while many Local Motors&#8217; members participated in the open development process. Together with the company they helped collaborate on body design details, side vent creation, interior and even accessory design.</p>
<p>Undiluted design, power and efficiency is the result. The Rally Fighter is powered by a BMW 3.0 liter twin-turbo clean diesel sporting 265 ponies and a striking 425 pound-feet of torque at only 1750rpm that are directed to the rear wheels through a 6-speed automatic transmission. The Rally Fighter is lightweight at only 3,200 pounds which allows for exceptional performance and efficiency.</p>
<p>Build process and end product are so efficient the car is debuting in SEMA sponsored &#8216;Making Green Cool Zone&#8217;. At 30-36mpg, the Rally Fighter is competing for most efficient in its desert off-road class. In addition, Local Motors utilizes a sustainable build methodology and builds cars &#8216;Just-In-Time&#8217;. This process creates little or no waste, and allows customers to actually participate in the build process of their own Rally Fighter. Local Motors builds cars with customers in regional Micro-Factories which double as service stations. The first Micro-Factory is in Wareham, Massachusetts, and the second will be built in Phoenix, Arizona in 2010. Local Motors plans for 50 Micro-Factories around the country.</p>
<p>This enthusiast experience continues as Local Motors allows customers to host &#8216;Custom Car Skins&#8217; Competitions on local-motors.com. Local Motors designers compete to create custom graphics to for Rally Fighter owners based on desired specifications- every outcome is unique. The graphics are applied with vinyl, not paint, which is lightweight, customizable, and recyclable.</p>
<p>Local Motors is introducing a heart-pounding new vehicle for enthusiasts, and with it, a new automotive experience. Participate in the car design process; build the car you want; choose a custom car skin. It&#8217;s all part of the new, sustainable Local Motors experience.</p>
<p>Rally Fighters are now available for reservation: http://www.local-motors.com/rf<br />
Early builds will begin this Summer, 6/8/10.</p>
<p>Local Motors premier vehicle, the Rally Fighter, will premier at SEMA on November 3, 2009.</p>
<p>Rally Fighter Key Stats:</p>
<p>* Designed by community member Sangho Kim of Pasadena, California<br />
* Original, welded steel tubular space frame with lightweight thermoplastic and carbon fiber body panels<br />
* BMW M57 clean diesel engine<br />
* Eye-popping 36mpg on the highway, or 30mpg in an off-road setting<br />
* 425 lb-ft of torque, 265 horsepower, and only 3,100 lbs<br />
* 18&#8242; of suspension travel, to take on any desert &#8211; jumps and all<br />
* Manually adjustable dual ride-height options, to go from the desert to the city with ease<br />
* Seats for 4 adults, or 2 adults &amp; 3 children</p>

<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/semarallyfighter-01/' title='semarallyfighter---01'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/semarallyfighter-01-100x100.jpg" class="attachment-thumbnail" alt="" title="semarallyfighter---01" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/semarallyfighter-02/' title='semarallyfighter---02'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/semarallyfighter-02-100x100.jpg" class="attachment-thumbnail" alt="" title="semarallyfighter---02" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/semarallyfighter-06/' title='semarallyfighter---06'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/semarallyfighter-06-100x100.jpg" class="attachment-thumbnail" alt="" title="semarallyfighter---06" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/semarallyfighter-19/' title='semarallyfighter---19'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/semarallyfighter-19-100x100.jpg" class="attachment-thumbnail" alt="" title="semarallyfighter---19" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/rally-fighter-at-sema-03-lg/' title='Rally-Fighter-at-SEMA-03-lg'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/Rally-Fighter-at-SEMA-03-lg-100x100.jpg" class="attachment-thumbnail" alt="" title="Rally-Fighter-at-SEMA-03-lg" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/local-motors-rally-fighter-31/' title='Local-Motors-Rally-Fighter-31'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/Local-Motors-Rally-Fighter-31-100x100.jpg" class="attachment-thumbnail" alt="" title="Local-Motors-Rally-Fighter-31" /></a>
<a href='http://www.bmwblog.com/2009/11/06/sema-2009-rally-fighter-using-bmws-3-0-liter-twin-turbo-diesel-engine/local-motors-rally-fighter-30/' title='Local-Motors-Rally-Fighter-30'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/Local-Motors-Rally-Fighter-30-100x100.jpg" class="attachment-thumbnail" alt="" title="Local-Motors-Rally-Fighter-30" /></a>

<p>[Photos source: <a href="http://green.autoblog.com/2009/11/05/sema-2009-local-motors-rally-fighter-touches-down-in-vegas/" target="_blank">Autoblog</a> ]<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>BMW TV launches iPhone app</title>
		<link>http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/</link>
		<comments>http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 01:59:00 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW TV]]></category>
		<category><![CDATA[BMW TV iPhone app]]></category>
		<category><![CDATA[iphone]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23417</guid>
		<description><![CDATA[BMW has released a new BMW TV app for the iPhone and the iPod Touch. It’s available for free at ...]]></description>
			<content:encoded><![CDATA[<p>BMW has released a new BMW TV app for the iPhone and the iPod Touch. It’s available for free at the App Store.</p>
<p>The international video platform BMW TV provides contributions for every field of the premium automobile manufacturer and offers a unique brand experience: The opportunity to stream the latest videos from the BMW TV platform, a video wall with an interactive interface and also the possibility to filter its content according to various criteria. Just start your requested video easily with your fingertip und bookmark interesting videos.</p>
<p>All videos selected from a certain category are displayed one after another and without interruption. Thus you are not only able to enjoy your favorite videos in full length and high quality, but to tell your friends via social media or email about this feature.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-4.jpg"><img class="alignnone size-medium wp-image-23422" title="BMW-TV-iPhone-4" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-4-655x436.jpg" alt="BMW-TV-iPhone-4" width="655" height="436" /></a><span id="more-23417"></span>Main features:<br />
•	A wide range of the latest videos and contributions from diverse BMW TV platform fields<br />
•	Video streaming in full length and high quality<br />
•	A video wall with the option to filter videos according to various criteria<br />
•	Quick access to related content<br />
•	Starting the next video during the ongoing program<br />
•	Selected videos from a certain category are displayed without interruption and one after another<br />
•	Option to commend on the video contributions and to recommend them to friends</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/e-ZYiIcP3rI&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/e-ZYiIcP3rI&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>
<a href='http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/bmw-tv-iphone-4/' title='BMW-TV-iPhone-4'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-4-100x100.jpg" class="attachment-thumbnail" alt="" title="BMW-TV-iPhone-4" /></a>
<a href='http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/bmw-tv-iphone-3/' title='BMW-TV-iPhone-3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-3-100x100.jpg" class="attachment-thumbnail" alt="" title="BMW-TV-iPhone-3" /></a>
<a href='http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/bmw-tv-iphone-2/' title='BMW-TV-iPhone-2'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-2-100x100.jpg" class="attachment-thumbnail" alt="" title="BMW-TV-iPhone-2" /></a>
<a href='http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/bmw-tv-iphone-1/' title='BMW-TV-iPhone-1'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-1-100x100.jpg" class="attachment-thumbnail" alt="" title="BMW-TV-iPhone-1" /></a>
<a href='http://www.bmwblog.com/2009/11/05/bmw-tv-launches-iphone-app/bmw-tv-iphone-6/' title='BMW-TV-iPhone-6'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BMW-TV-iPhone-6-100x100.jpg" class="attachment-thumbnail" alt="" title="BMW-TV-iPhone-6" /></a>
<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>&#8220;The ultimate driving machine&#8221; &#8211; The perfect slogan?</title>
		<link>http://www.bmwblog.com/2009/11/04/the-ultimate-driving-machine-the-perfect-slogan/</link>
		<comments>http://www.bmwblog.com/2009/11/04/the-ultimate-driving-machine-the-perfect-slogan/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 02:14:38 +0000</pubDate>
		<dc:creator>Joey Babs</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Joy]]></category>
		<category><![CDATA[Joy is Boundless]]></category>
		<category><![CDATA[slogan]]></category>
		<category><![CDATA[the ultimate driving machine]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23284</guid>
		<description><![CDATA[Probably one of the most recognizable slogans amongst car manufacturers around the globe, BMW&#8217;s &#8220;The Ultimate Driving Machine&#8221; tag line,  ...]]></description>
			<content:encoded><![CDATA[<p>Probably one of the most recognizable slogans amongst car manufacturers around the globe, BMW&#8217;s &#8220;The Ultimate Driving Machine&#8221; tag line,  has served the Munich based company well over the years. Used in North America, the tag line is simple, descriptive, to the point and most important of all, it is identifiable with the brand.</p>
<p>Many companies can certainly come up with clever slogans, but if they don&#8217;t &#8220;stick&#8221; to the brand or transcend the products they represent, then they are lost in a sea of three to five word sentences and it&#8217;s back to the drawing board so to speak.</p>
<p>So what is it about BMW&#8217;s &#8220;The Ultimate Driving Machine&#8221; slogan that actually makes it work? Simple, BMW has backed up their claim quite well with cars that are simply thrilling to drive. The slogan, now nearly 34-years-old, was originally created under the reign of Bob Lutz by a relatively unknown ad-agency, Ammirati &amp; Puris.  Ammirati &amp; Puris caught the attention of Lutz by their impressive Fiat ads and it was consider a gamble to go with such an underdog agency.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw_logo_11.jpg"><img class="alignnone size-full wp-image-23329" title="the ultimate driving machine" src="http://www.bmwblog.com/wp-content/uploads/bmw_logo_11.jpg" alt="the ultimate driving machine" width="530" height="593" /></a><span id="more-23284"></span>During the 1970&#8217;s, Baby Boomers were out of college, making money and ready to spend their hard earned dollars. What better way to reflect your success than on a premium automobile? When shopping for a car, or anything for that matter, it is hard to ignore a product backed with the claim of being &#8220;The Ultimate Driving Machine&#8221;, especially when their fathers&#8217; for the past two decades have been parking sloppy, overweight Buicks in their driveways. I&#8217;m not trying to generalize, but you get the point&#8230;</p>
<p>It&#8217;s safe to say that Lutz&#8217;s gamble paid off handsomely and was a key to BMW&#8217;s success in the 1970s and up through the present day.</p>
<p>In 2006, a rumor started that BMW toys with the idea of dropping the synonymous tag line and the Bavarian automaker was to be represented by the tag line, &#8220;A Company of Ideas&#8221;. The slogan came from the desire to cater to the &#8220;Creative Class&#8221; and to evoke amongst consumers, and competition alike, that BMW was an organization that wasn&#8217;t afraid to push the envelope and make cars that questioned conventional design and engineering. Some say it was merely a rumor that came from marketing genius Al Reis in an AdAge column and also, BMW denied the claim immediately. There was also a petition that circled the interwebs to stop the decision of dropping the tag line.</p>
<p>Thankfully, BMW never went through with the decision nor we know exactly if there were any plans to really change the slogan.</p>
<p>Although I do agree with the overall concept of the slogan being somewhat of a fit for BMW, I don&#8217;t feel that it would have been an appropriate replacement for what has worked for so many years, nor did it describe the core competency of the company. Also, &#8220;A Company of Ideas&#8221; was much too broad and could have been applied to any company. When you drive a BMW you simply cannot deny the fact that they make automobiles that are more than a point A to point B car, more than a means of transportation. There is spirit behind these cars, these are drivers cars and are meant to be enjoyed.</p>
<p>They are &#8220;The Ultimate Driving Machine&#8221;.</p>
<p>A tag line ultimately does one thing and that is&#8230;..to keep a promise. The ability to keep that promise across the board, throughout all the products a company offers, is often a feat that is overlooked by the understated ability of sheer consistency. In my opinion BMW does just that. The bimmer is  a &#8220;driver&#8217;s car&#8221; first and everything else second.</p>
<p>When you are buying a BMW, you are buying something a bit different, something special and something you are proud of driving. I feel that &#8220;The Ultimate Driving Machine&#8221; slogan is timeless, genius and just plain works. But in a digital age and with BMW facing a different buyer today than they did 34 years ago, do you feel that it&#8217;s time for a change?</p>
<p>For those readers that were around before BMW was known as &#8220;The Ultimate Driving Machine&#8221;, does the power and effectiveness still hold true today? Many of you have described sheer irateness towards the &#8220;Joy&#8221; campaign associated with the all new Z4 roadster and most recently the X1. If you had the opportunity to do so, what would you make the next BMW slogan?</p>
<p>Share your thoughts in the comments section.<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<slash:comments>16</slash:comments>
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		<title>BMW USA October Sales down 19%</title>
		<link>http://www.bmwblog.com/2009/11/03/bmw-usa-october-sales-down-19/</link>
		<comments>http://www.bmwblog.com/2009/11/03/bmw-usa-october-sales-down-19/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 19:10:26 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[BMW USA Sales October 2009]]></category>
		<category><![CDATA[bmw-sales]]></category>
		<category><![CDATA[October 2009 sales]]></category>
		<category><![CDATA[Septmber 2009 sales]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23319</guid>
		<description><![CDATA[The BMW Group in the   U.S. (BMW and MINI combined) reported October sales of 20,619   vehicles, ...]]></description>
			<content:encoded><![CDATA[<p>The BMW Group in the   U.S. (BMW and MINI combined) reported October sales of 20,619   vehicles, a decrease of 19.1 percent from the 25,475 vehicles sold in   the same month of 2008.  The BMW Group also reported a   year-to-date sales volume of 199,838 vehicles, down 23.7 percent   compared to 261,802 vehicles sold in the first ten months of last year.</p>
<p>BMW Brand Sales<br />
Sales of BMW brand vehicles decreased 18.6   percent in October for a total of 16,443 vehicles compared to 20,203   vehicles reported in the same month a year ago.  The sales volume   met BMW’s expectations for the month and reflected limited   inventory of the new 2010 model lineup, which began to arrive at   dealerships in the middle of October. Year-to-date, BMW brand sales   were down 25.6 percent to 160,666 vehicles compared to 215,836   vehicles sold in the same period of 2008.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw-usa-2009-october-sales.jpg"><img class="alignnone size-full wp-image-23320" title="bmw-usa-2009-october-sales" src="http://www.bmwblog.com/wp-content/uploads/bmw-usa-2009-october-sales.jpg" alt="bmw-usa-2009-october-sales" width="610" height="451" /></a><span id="more-23319"></span>“In October, we continue to see the trend of high volume   premium models grabbing the majority of sales while lower volume   specialty vehicles lag their previous year’s performance,”   said Jim O’Donnell, President of BMW of North America, LLC.   “That’s  why we are concentrating our efforts on our   core 3, 5, 7 and X5 series – all of which performed well with   the 7 Series showing its best single month performance, outselling the   same month last year by 10.3 percent to now lead the segment for the   first time this year.”</p>
<p>BMW Certified Pre-Owned (CPO)<br />
In October, sales of BMW’s   Certified Pre-Owned vehicles increased 31.9 percent to 10,467 CPO   vehicles versus 7,937 vehicles reported a year ago.    Year-to-date, CPO sales were up 11.6 percent to 94,982 over the 85,081   reported in the same period of 2008.</p>
<p>MINI Brand Sales<br />
MINI USA reported sales of 4,176 automobiles,   a decrease of 20.8 percent compared to 5,272 cars reported in the same   month a year ago when MINI benefited over-proportionally from $4   dollar gas prices.  Year-to-date, MINI USA also reported sales of   39,172 automobiles, a decrease of 14.8 percent, compared to the 45,966   cars reported in the first ten months of 2008.</p>
<p>“October played trick or treat with us and we got a mixed bag   of news with no clear trend,” said Jim McDowell, Vice President   MINI USA. “While our dealers reported a lot of cautious   customers and pragmatic buying choices, we also saw an inspiring   performance in the West with sales being above last year.”</p>
<p>[Source: BMW ]<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<slash:comments>4</slash:comments>
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		<title>What&#8217;s your favorite BMW engine of all time?</title>
		<link>http://www.bmwblog.com/2009/11/02/whats-your-favorite-bmw-engine-of-all-time/</link>
		<comments>http://www.bmwblog.com/2009/11/02/whats-your-favorite-bmw-engine-of-all-time/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 00:23:04 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Others]]></category>
		<category><![CDATA[BMW engines]]></category>
		<category><![CDATA[diesel]]></category>
		<category><![CDATA[engine]]></category>
		<category><![CDATA[Favorite]]></category>
		<category><![CDATA[M54]]></category>
		<category><![CDATA[revs]]></category>
		<category><![CDATA[S14]]></category>
		<category><![CDATA[S85]]></category>
		<category><![CDATA[Valvetronic]]></category>
		<category><![CDATA[VANOS]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23151</guid>
		<description><![CDATA[After the post regarding the 320Si, a few of us began to discuss the different merits of the engine and ...]]></description>
			<content:encoded><![CDATA[<p>After the <a href="http://www.bmwblog.com/2009/10/28/bmw-320si-a-real-drivers-car/">post regarding the 320Si</a>, a few of us began to discuss the different merits of the engine and why technologies such as VANOS and Valvetronic were or were not present and even what things we&#8217;d like to see on a similar engine. And that got me thinking &#8211; what is the favorite BMW engine of the masses?</p>
<p>I drive an E46 3 Series and I&#8217;ve got nothing but praise for the M54B25. It&#8217;s not the most powerful engine ever made, not by a long shot, but above 3,500 RPMs the engine absolutely comes alive and pulls with all of its might to the 7,000 redline. The engine&#8217;s sense of urgency and pull along with the scream it produces at the back makes for an absolutely wonderful driving experience. One of my favorite characteristics of the M54 is the fact that is bullet-proof reliable while also being able to deliver more than satisfying performance. But, while the M54B25 is a great engine in its own right, the S54 is the king of the hill for me.</p>
<p><img class="alignnone size-full wp-image-23249" src="http://www.bmwblog.com/wp-content/uploads/S14.jpg" alt="S14" width="502" height="500" /></p>
<p><span id="more-23151"></span></p>
<p>With 333HP and 3.2 liters of displacement, the engine found its way into the the world-class E46 M3 followed by the  Z4 M Coupe and Roadster. For those that have driven with the engine or even had the privilege of riding with it, you know how special it can be. Like it&#8217;s smaller brother the M54, above 3,500 RPM&#8217;s the sedate hum of the engine grows and grows to a full metallic roar, letting you know it means business and won&#8217;t dare disappoint on the way up to the 8,000 RPM redline.  It is truly one of the finest examples of BMW&#8217;s high-revving inline 6-cylinder engines. What could make it better? A bigger airbox, revised cams and engine management and you&#8217;ve got yourself an M3 CSL.</p>
<p><img class="alignnone size-medium wp-image-23247" src="http://www.bmwblog.com/wp-content/uploads/5070709.001.Mini17L-655x491.jpg" alt="5070709.001.Mini17L" width="655" height="491" /></p>
<p>However, BMW have produced many, many more engines of all sizes and types, many of which have been acclaimed by critics. The M10 block that, in one form or another was in service for nearly 20 years in a bog standard 2002 or the 1983 Brabham-BMW F1 car, or the S62 V8 of the E39 M5 and often-forgotten Z8, they never disappoint.  The current N54B30 twin-turbocharged engine found in the 3 and 5 Series has, by reputation, already become one of those engines that twenty years from now people will look back on and still be wowed by the power, speed and finesse the engine has managed to deliver. A modern day BMW 2002tii? Perhaps, but time will tell.</p>
<p>What about the famed BMW S14 engine that found its way under the hood of the M3 in both road-going and racing spec? The S14 was built to race first and then built to pilot you to the office or track second. It&#8217;s hard to deny an engine that dominated DTM and the touring car scene for the latter part of the 1980&#8217;s and early 1990&#8217;s. The S14 was essentially a modified M10 block with the best bits of M88 that powered the M1, M5 and M6. I&#8217;ve not even touched on the diesels as I&#8217;ve not been able to drive one but the 335d has received rave reviews and even the typically harsh BMW critic Jeremy Clarkson walked away impressed by the 535d.</p>
<p><img class="alignnone size-medium wp-image-23248" src="http://www.bmwblog.com/wp-content/uploads/BMW_S85B50_Engine.JPG-655x491.jpg" alt="BMW_S85B50_Engine.JPG" width="655" height="491" /></p>
<p>So, we want to know, what&#8217;s your favorite BMW engine? Why? Is it the the 2.0L diesel from its peppy yet frugal demeanor or the potent little S14 for its revs or do you want the muscular S85 V10 engine hiding under the hood of the M5 and M6? What about the monster 600+HP S70 V12 stashed  in the middle of the McLaren F1? Let us know what your favorite BMW engine of all time is!<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<slash:comments>30</slash:comments>
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		<title>Accident: BMW&#8217;s 7 Series Safety Systems to the Rescue</title>
		<link>http://www.bmwblog.com/2009/11/01/accident-bmws-7-series-safety-systems-to-the-rescue/</link>
		<comments>http://www.bmwblog.com/2009/11/01/accident-bmws-7-series-safety-systems-to-the-rescue/#comments</comments>
		<pubDate>Sun, 01 Nov 2009 03:42:38 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[2010 BMW 7 Series]]></category>
		<category><![CDATA[bmw-7-series]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23227</guid>
		<description><![CDATA[Our friend Jonathan Spira over at the Executive Road Warrior went through an unfortunate accident while driving his new BMW ...]]></description>
			<content:encoded><![CDATA[<p>Our friend Jonathan Spira over at the Executive Road Warrior went through an unfortunate accident while driving his new BMW 7 Series. We learned in the past about BMW&#8217;s safety measurements implemented in their cars and even more evident in the latest generation 7 Series, but truth is that, fortunately, we didn&#8217;t go through a similar experience.</p>
<p>Let&#8217;s take a look at the incident and how the 7 Series &#8220;reacted&#8221;:</p>
<p>&#8220;In addition, while not perfect, features such as real-time traffic reporting via the navigation system, which provides information about any accidents ahead and other traffic patterns, and head-up display, projecting navigation, road geometry, and speed information in the driver’s field of vision, add to overall safety.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/IMG00235-20091010-1151.jpg"><img class="alignnone size-medium wp-image-23228" title="IMG00235-20091010-1151" src="http://www.bmwblog.com/wp-content/uploads/IMG00235-20091010-1151-655x491.jpg" alt="IMG00235-20091010-1151" width="655" height="491" /></a><span id="more-23227"></span>But there is one thing that none of these systems can do and that’s protect against other drivers who have made a huge miscalculation and, in an instant, are hurtling towards your car without apparently seeing it.</p>
<p>In my case, this happened two weeks ago as I was proceeding on a major street with a green light.  An Acura SUV made a left turn from opposing traffic and entered my path a second or so before impact.  This gave me barely enough time to react, let alone successfully complete an evasive maneuver.  I instinctively stomped on the brakes and tried to steer my way out of its way.  The braking slowed the car down sufficiently so that I avoided a side impact to my car (which could have caused significant injury) but nonetheless, we still made contact as the SUV passed in front of me.</p>
<p>I heard the accident take place but I didn’t feel it at all. The car’s front crumple zone absorbed the impact so well that it was a minor thud to me at most.</p>
<p>The most important thing is that the car I was driving, a new BMW 7er series, not only allowed me to walk away from the accident but absorbed so much of the impact that I was left completely unscathed.    No safety system that currently exists can stop another driver from executing a maneuver that may result in an accident.  What matters most is that the car you are in can keep the consequences of the impact to a minimum.&#8221;</p>
<p><a href="http://www.executiveroadwarrior.com/2009/10/the-accident-bmw-safety-systems/" target="_blank">Read through</a> to find out more about the safety systems in BMW 7 Series.<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<slash:comments>6</slash:comments>
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		<title>BMW tests a wind tunnel against a hairdo</title>
		<link>http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/</link>
		<comments>http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 00:15:21 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW aerodynamic test center]]></category>
		<category><![CDATA[BMW wind tunnel]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=23067</guid>
		<description><![CDATA[The new BMW wind tunnel in the north of Munich: a place that can even surprise the much-travelled Sylvie van ...]]></description>
			<content:encoded><![CDATA[<p>The new BMW wind tunnel in the north of Munich: a place that can even surprise the much-travelled Sylvie van der Vaart.</p>
<p>She sits in a 1987 open-top BMW 3 Series Convertible, authentically   dressed in an eighties-style Bordeaux-coloured dress, her hair down   and put into perfect shape by a hair specialist. She is slightly   nervous before the “test drive”: “I’m a little   on edge because I’m not sure exactly what’s going to   happen with all this wind.</p>
<p>But BMW has assured me that it’s all   safe.” The huge rotor of the wind tunnel slowly starts to turn,   from the control centre you can see a gentle breath of air slowly but   surely developing into a stiff breeze at 60 km/h. After this windy   test drive, the result is clear: the hairstylist on the set is not too   happy since the only thing the tousled mane of model and TV presenter   Sylvie van der Vaart would be good for is an eighties music video.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-10.jpg"><img class="alignnone size-medium wp-image-23077" title="P90048138" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-10-655x436.jpg" alt="P90048138" width="655" height="436" /></a><span id="more-23067"></span></p>
<p>The outfit and hair are restyled and we shoot forward into the year   2009: a current 3 Series Convertible now gleams in the light of the   wind tunnel. Sylvie van der Vaart appears with a business look &#8211; an   elegant beige-coloured trouser suit. She smiles into the camera and   waxes lyrical about open-top driving in Madrid, where she lives.   “Open-top motoring is just the thing for me!” says the   31-year-old. Waiting at the wheel in the wind tunnel, she once again   waits in suspense for the next test run as the huge rotors start to   move. The improved aerodynamics of the vehicle with reduced air   turbulence in the interior is clearly visible to all those on the set.   The long, straight hairstyle hardly moves a millimetre. Sylvie van der   Vaart smiles as she steps out of the car: “What a difference   from the older model! I couldn’t feel the wind at all &#8211; I even   had to check to see if they&#8217;d even turned it on.&#8221;</p>
<div style="float:left; padding-right: 5px;">
<div class="mm">
<ul>
<li class="car_md clearfix">
<h3 class="borderless"><a target="_blank" href="http://vlane.com/research/BMW/1-Series">BMW 1-Series</a></h3>
<div class="matting"><a target="_blank" href="http://vlane.com/research/2009/BMW/1-Series" rel="tag"><img src="http://vlane.com/s/c/chr/11969.100x50.jpg" alt="2009 BMW 1-Series" /></a></div>
<dl>
<dt><a target="_blank" href="http://vlane.com/research/2009/BMW/1-Series" rel="tag">2009 <span>BMW 1-Series</span></a></dt>
<dd> From <b>18/28</b> mpg <span class="pipe">|</span> <acronym>MSRP</acronym> from <b class="price">$29,400</b> </dd>
<dd> View <a target="_blank" href="http://vlane.com/classifieds/BMW/1-Series"> used BMW 1-Series</a> classifieds </dd>
</dl>
<ol class="generations clearme clearfix">
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<dt>2008 &#8211; 2009</dt>
<dd class="first"><a target="_blank" rel="nofollow" href="http://vlane.com/research/2008/BMW/1-Series" rel="tag">2008</a></dd>
<dd><a target="_blank" rel="nofollow" href="http://vlane.com/research/2009/BMW/1-Series" rel="tag">2009</a></dd>
</dl>
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</ul></div>
</p></div>
<p>Shortly after the shoot in Munich, van de Vaart was diagnosed with   cancer at an early stage and successfully treated. She quickly started   working again &#8211; both in the photo studio and on television.   “Discipline is very important in my line of work,” she   says. She quickly got used to wearing a wig, too &#8211; and continues to   drive open top.</p>
<p>The hairdo experiment illustrates 22 years of progress in automobile   development. Facilities such as the new Aerodynamic Test Centre enable   engineers of the BMW Group to improve aerodynamics at an early stage   of the development process so as to make a contribution to   increasingly efficient vehicles. In addition to lightweight   construction and drivetrain, aerodynamics has a key role to play in   automobiles of the future.</p>
<p>Sophisticated aerodynamics is one of the   key variables in the BMW Groups EfficientDynamics approach. BMW is a   forerunner within the entire automotive industry in terms of the   reduction of CO2 emissions. In the EU, the BMW Group’s new car   fleet of 2008 has an average CO2 emission level of 156 grams per   kilometre &#8211; well below that of other premium manufacturers.<br />
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/rCN_Yk3AsTY&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/rCN_Yk3AsTY&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />

<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048142/' title='P90048142'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-14-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048142" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048141/' title='P90048141'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-13-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048141" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048140/' title='P90048140'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-12-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048140" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048139/' title='P90048139'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-11-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048139" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048138/' title='P90048138'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-10-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048138" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048135/' title='P90048135'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-9-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048135" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048134/' title='P90048134'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-8-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048134" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048133/' title='P90048133'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-7-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048133" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048131/' title='P90048131'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-6-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048131" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/bmw-wind-tunel-hairdo-5/' title='bmw-wind-tunel-hairdo-5'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-5-100x100.jpg" class="attachment-thumbnail" alt="" title="bmw-wind-tunel-hairdo-5" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048129/' title='P90048129'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-4-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048129" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048128/' title='P90048128'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-3-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048128" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048127/' title='P90048127'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-2-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048127" /></a>
<a href='http://www.bmwblog.com/2009/10/29/bmw-tests-a-wind-tunnel-against-a-hairdo/p90048126/' title='P90048126'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/bmw-wind-tunel-hairdo-1-100x100.jpg" class="attachment-thumbnail" alt="" title="P90048126" /></a>
</p>
<p>[Source: BMW ]<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<slash:comments>7</slash:comments>
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		<title>BMW fan helps recovering a stolen 335i</title>
		<link>http://www.bmwblog.com/2009/10/24/bmw-fan-helps-recovering-a-stolen-335i/</link>
		<comments>http://www.bmwblog.com/2009/10/24/bmw-fan-helps-recovering-a-stolen-335i/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 00:40:27 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW-335i]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22566</guid>
		<description><![CDATA[It is an understatement to say that the BMW community is loyal to the brand and its members. BMW has ...]]></description>
			<content:encoded><![CDATA[<p>It is an understatement to say that the BMW community is loyal to the brand and its members. BMW has always had a very tight and loyal community following. The members of this community are one of the most helpful car owners, but the story below will really emphasize the value of this community.</p>
<p>Tom (<em>nybsbl04</em>) a member of <a href="http://www.e90post.com/forums/showthread.php?t=313526" target="_blank">e90post.com</a>, lives in New York City. Earlier this week, he noticed in front of his apartment an abandoned BMW 335i Coupe Alpine White in a no parking zone. The c<a class="wp-first-item current" tabindex="1" href="edit.php">Edit</a>ar was showing signs of a break-in -sunroof cracked-  and more than 20 tickets in the window.</p>
<p>Being a good Samaritan and aware of its surroundings, Tom posted an entry on the forum, along with photos, stating the facts listed by us above. Several member forums jumped in to help and requested the VIN (Vehicle Identification Number). After running the number, Tom managed to obtain the address where the car was registered.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/img000282009102008031.jpg"><img class="alignnone size-full wp-image-22576" title="img00028200910200803" src="http://www.bmwblog.com/wp-content/uploads/img000282009102008031.jpg" alt="img00028200910200803" width="640" height="480" /></a><span id="more-22566"></span></p>
<p>Now here comes the interesting part&#8230;.how many of you would have have gone straight to the police and let them investigate? I know I would have, but Tom showed some impressive detective skills. He &#8220;googled&#8221; the address and found out that the house at that particular address is up for sale.</p>
<p>So, what next? Well, continuing down this new career path, a detective path that is, Tom called the real estate broker. Fortunately, she knew about the situation with the stolen car and put him in touch with the owners.</p>
<p>But here is how the story progressed from here:</p>
<blockquote><p>2PM</p>
<p>I got into contact with the owners and notified that their car had been sitting in front of my building for two weeks, untouched. They were ecstatic to say the least. To make a long story short, the owners&#8217; son had the car while in college at Boston and made a road trip to visit his friend in NYC. He had it parked outside, and a few hours later it was gone, stolen. They arranged to have him take a bus from Boston to NYC this friday to get the car as the insurance company overnighted him the keys.</p>
<p>9PM:</p>
<p>I come back from a late dinner and see 3 NYPD cars surrounding the 335i, which is now perpendicular on the road, with half of the car up on the side walk, and half in the road. I walk over to the officers and tell them my story, in which they were shocked, but believed me. It appears the thieves came back and tried to swing the car out of the spot they left it in. The car is still untouched and locked. They contacted the owners in California with the phone number I provided and contact the Auto Task Force to run the plates. The car was picked up by an NYPD tow truck and impounded. They think it&#8217;s a car theft ring that uses frequency duplicators and tow trucks to take and read the wireless frequencies of the remotes.</p></blockquote>
<p>Amazed yet? I know I was&#8230;great to see that many of us still care and once again, thanks Tom for being one of the good guys.</p>
<p><em>Thanks for the tip Jesse!</em><a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>Wired Magazine features the BMW Night Vision</title>
		<link>http://www.bmwblog.com/2009/10/23/wired-magazine-features-the-bmw-night-vision/</link>
		<comments>http://www.bmwblog.com/2009/10/23/wired-magazine-features-the-bmw-night-vision/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 03:02:16 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[night vision]]></category>
		<category><![CDATA[night vision camera]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22538</guid>
		<description><![CDATA[When the new BMW 7 Series launched, an improved version of the Night Vision System shipped together with the car. ...]]></description>
			<content:encoded><![CDATA[<p>When the new BMW 7 Series launched, an improved version of the Night Vision System shipped together with the car. Featuring an upgraded camera, the Night Vision System features a better resolution and improved object-recognition. The system will warn the driver if he is in danger of a collision with any detected object or human.</p>
<p>Compared to the traditional navigation system, the Night Vision System is also able to detect road speeds without relying on pre-saved data on the hard drive. Therefore, if the limit is reduced because of road-building-measures, the Night Vision system will actually be able to detect it.</p>
<p>The system will be able to detect humans and to display a flashing warning triangle in the dashboard if any humans should appear in front of the car. The system is built to function not only in good weather conditions, but also at night, even in rain or foggy conditions. The car won&#8217;t slow down automatically though, but it will emit a warning signal in the dashboard if he is driving to fast.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw_night_vision_system_01.jpg"><img class="alignnone size-medium wp-image-22539" title="bmw_night_vision_system_01" src="http://www.bmwblog.com/wp-content/uploads/bmw_night_vision_system_01-655x436.jpg" alt="bmw_night_vision_system_01" width="655" height="436" /></a></p>
<p><span id="more-22538"></span></p>
<p>We&#8217;ve tested the Night Vision Camera in our 750i loaner and we were impressed by its accuracy and usefulness at night.</p>
<p>Earlier this week, Wired Magazine published an analysis of the BMW Night Vision System and we&#8217;re going to post some of their findings:</p>
<blockquote><p>The Night Vision with Pedestrian Detection system significantly advances the first-gen system found in the last 7-series by adding people-spotting technology that distinguishes between animals and humans. The system was developed by the Swedish firm Autoliv Electronics. It is the latest evolution of technology that Lexus and Mercedes-Benz also have offered since Cadillac brought it to the automotive sector in the 2000 Deville sedan.</p>
<p>Since then, thermal imaging has made way for far- and near-infrared cameras that detect even the smallest changes in temperature. BMW’s passive system uses far-infrared technology to scan for heat, whereas Mercedes’ near-infrared system illuminates the road with projected infrared light. The BMW system stands apart for its extreme depth, clarity in rain and ability to minimize extraneous information. Despite the added safety such systems offer, Cadillac and Lexus dropped them because few people bought them. But BMW, like Mercedes, still sees a market for it.</p>
<p>The system does a great job of helping you see in the dark, but it is not without flaws.</p>
<p>BMW isn’t suggesting drivers switch off their headlights. The $2,600 option compliments the 7-Series’ adaptive headlights, which follow your steering inputs to help you see around that turn. The system provides a crisp, clear picture of 1,000 feet of pavement ahead of you, a distance Autoliv says is twice the range of the headlights. That can mean the difference between avoiding that deer and totaling your $110,000 Bimmer.</p></blockquote>
<p><a href="http://www.wired.com/autopia/2009/10/bmw-night-vision/" target="_blank">Full article continued</a><a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>50 Advantages of Diesel Fuel</title>
		<link>http://www.bmwblog.com/2009/10/22/50-advantages-of-diesel-fuel/</link>
		<comments>http://www.bmwblog.com/2009/10/22/50-advantages-of-diesel-fuel/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 15:15:08 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW 520d]]></category>
		<category><![CDATA[diesel]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22508</guid>
		<description><![CDATA[In their latest edition, Diesel Power Magazine lists 50 reasons why diesel i the ultimate fuel. We, at BMWBLOG, are ...]]></description>
			<content:encoded><![CDATA[<p>In their latest edition, <a href="http://www.dieselpowermag.com/tech/0910dp_diesel_fuel_advantages/carbon_monoxide.html" target="_blank">Diesel Power Magazine</a> lists 50 reasons why <span id="intelliTXT">diesel i the ultimate fuel. We, at BMWBLOG, are huge fans of diesel powerplants and every single diesel-powered BMW we&#8217;ve tested in the past two years has lived up to our expectations. </span></p>
<p><span id="intelliTXT">Over the years, we&#8217;ve encountered several misconceptions about diesel powered vehicles, but luckily many auto magazines have tried to educate the end consumers, car owners in this case, sometimes successfully. </span></p>
<p><span>Without any further ado, let&#8217;s take a look at some of the advantages listed by the previously mentioned magazine:</span></p>
<p><span><a href="http://www.bmwblog.com/wp-content/uploads/ultralowdiesel_sm.jpg"><img class="alignnone size-medium wp-image-22512" title="ultralowdiesel_sm" src="http://www.bmwblog.com/wp-content/uploads/ultralowdiesel_sm-655x567.jpg" alt="ultralowdiesel_sm" width="655" height="567" /></a><span id="more-22508"></span></span></p>
<ol>
<li><span id="intelliTXT"><span id="ctl00_ctl08_ctl00_lblArticle">Diesel fuel is 15 percent more energy dense than gasoline.</span></span></li>
<li>A diesel releases less carbon dioxide into the air because it is more fuel efficient.</li>
<li>Diesel fuel does not evaporate as easily as gasoline, so it is much safer in accidents.<span id="ctl00_ctl08_ctl00_lblArticle"> </span></li>
<li>It&#8217;s easier to recycle a diesel engine compared with a gasoline-electric hybrid. After a few decades, someone will pay you for your junk diesel engine.<span id="ctl00_ctl08_ctl00_lblArticle"> </span></li>
<li><span id="intelliTXT"><span id="ctl00_ctl08_ctl00_lblArticle"> A diesel only compresses air, so carbon monoxide and unburned hydrocarbons do not form in the crevices of the cylinder wall like in a gasoline engine.</span></span></li>
<li><span id="intelliTXT"><span id="ctl00_ctl08_ctl00_lblArticle">A diesel produces maximum torque at low engine speed. This makes it perfect for getting heavy loads moving.</span></span></li>
<li>It is easier to turbocharge a diesel engine.</li>
<li>It is easier to supercharge a diesel engine.</li>
<li>Diesel dominated at the 24 Hours of Le Mans</li>
<li>The Army uses diesel fuel.</li>
<li>The Navy uses diesel fuel.</li>
<li>The Marines use diesel fuel</li>
<li><span id="intelliTXT"><span id="ctl00_ctl08_ctl00_lblArticle">Diesel fuel and exhaust just smells better</span></span></li>
</ol>
<p>Ok, we&#8217;re stopping here, but before that, here is our favorite advantage:<strong> The diesel BMW 520d luxury car beat the Toyota Prius economy car in fuel economy tests.</strong></p>
<p>You can read the other &#8230;.36 or so diesel advantages over at <a href="http://www.dieselpowermag.com/tech/0910dp_diesel_fuel_advantages/carbon_monoxide.html" target="_blank">Diesel Power Magazine. </a><a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>Column: Remember Your First Love?</title>
		<link>http://www.bmwblog.com/2009/10/21/column-remember-your-first-love/</link>
		<comments>http://www.bmwblog.com/2009/10/21/column-remember-your-first-love/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 19:53:06 +0000</pubDate>
		<dc:creator>Joey Babs</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW M3 E36]]></category>
		<category><![CDATA[Column]]></category>
		<category><![CDATA[Estoril Blue]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22439</guid>
		<description><![CDATA[Have you ever thought about the first time you fell in love head over heals with a BMW? I&#8217;m sure ...]]></description>
			<content:encoded><![CDATA[<p>Have you ever thought about the first time you fell in love head over heals with a BMW? I&#8217;m sure it doesn&#8217;t take much for you to think back and reminisce. Whether you own one now, have owned one in the past or plan on owning one in the near future there has been a definitive moment when you saw a particular model BMW, old or new,&#8230; sighed and said &#8220;Wow, that is one gorgeous car&#8230;. I love BMWs!&#8221;</p>
<p>It impacted you so much, left such an impression on you that it drew the feeling of immediate affection for the &#8220;Ultimate Driving Machine&#8221; and implanted that image, or situation, in your head up until this day. Every time you see that particular model on the road it does a certain something to you. It draws your attention, gets your palms sweaty, manifestation and fantasy draw you far away from reality and it makes you think back &#8220;Ahhh I should have pulled the trigger!&#8221;</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/0001_1-1.jpg"><img class="alignnone size-medium wp-image-22456" src="http://www.bmwblog.com/wp-content/uploads/0001_1-1-655x434.jpg" alt="0001_1-1" width="655" height="434" /></a><span id="more-22439"></span></p>
<p>For me it was back when I was in high school and I remember it vividly! I mean prior to this moment I&#8217;ve always loved cars and recognized BMWs as a great car, a drivers car and something of a rare breed but this moment&#8230; this very moment is when I fell in love with Bimmers. A friend of mine in a surrounding town would talk about his brothers car over and over. &#8220;Yea this thing is wicked fast&#8230;. He put an Alpine TV/head unit in it&#8230;.. Light tints&#8230; H.I.D&#8217;s&#8230; Sweet sound system&#8230;..&#8221; His brother was much older than us so obviously he wasn&#8217;t going to hang out with high school kids! But on one glorious night his brother let him take the car out&#8230;.</p>
<p>We we&#8217;re hanging out in a parking lot, as typical highschoolers who have nothing better to do, and in the parking lot rolls exactly the car he had always spoken of. I did a double take&#8230;.the paint shined in the overhead halogen lights of the parking lot, time slowed to a creeping pause as he got out and grinned&#8230;..  I was in disbelief!</p>
<p>The car was an Estoril Blue E36 M3 coupe. My jaw dropped as I walked around the car and took in the beauty that was this autobahn burner. I open the door and see the gorgeous pantone process blue, pantone purple and pantone warm red M stitching on the seats&#8230;. the Alpine headunit glowing, the M logos on the mats&#8230;. it was gorgeous. As I shut the door and stand back I asked, &#8220;Did he drop it too?&#8221; My friend replied, &#8220;Nope, sitting stock.&#8221; I was in disbelief that something could come from the factory with such an aggressive stance, such fit and finish. The car was parked and it looked like it was going 120mph, I fell in love!</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/0002_1.jpg"><img class="alignnone size-medium wp-image-22455" src="http://www.bmwblog.com/wp-content/uploads/0002_1-655x418.jpg" alt="0002_1" width="655" height="418" /></a></p>
<p>From that moment on, every time I see an E36 M3 in Estoril Blue it grabs me by the ears and yells directly into them with the sound of  240 hp coming from a 3.2 liter inline 6 and begs for my attention. That was my defining moment when I fell in love with BMWs and everything the brand stands for. I&#8217;m sure there are many of you out there who have had a very similar moment in time where a BMW has stolen your heart so lets hear it! Share your moment in the comments section.</p>
<p>[Photos by<a href="http://m3forum.net/m3forum/showthread.php?t=221660&amp;page=3" target="_blank"> M3forum.net</a> | <a href="http://forums.bimmerforums.com/forum/showthread.php?p=17081081" target="_blank">Bimmerforums</a> ]<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>New official Bluetooth Headsets from BMW and MINI</title>
		<link>http://www.bmwblog.com/2009/10/19/new-official-bluetooth-headsets-from-bmw-and-mini/</link>
		<comments>http://www.bmwblog.com/2009/10/19/new-official-bluetooth-headsets-from-bmw-and-mini/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 15:27:26 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW Bluetooth Headset]]></category>
		<category><![CDATA[MINI Bluetooth Headset]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22334</guid>
		<description><![CDATA[The driver of a BMW or MINI who wishes to always remain in touch also while traveling now has the ...]]></description>
			<content:encoded><![CDATA[<p>The driver of a BMW or MINI who wishes to always remain in touch also while traveling now has the choice of new Bluetooth headsets matched specifically to his car. These universal hands-free mobile phone communication systems are made up of a combined earplug/microphone unit and ensure smooth and reliable communication to the user’s mobile phone through a Bluetooth connection, without requiring any kind of cable or wiring.</p>
<p>This gives the driver of a car not equipped with an integrated telephone or a mobile phone preparation kit installed from the start at the factory the opportunity to drive safely and communicate conveniently at the same time.</p>
<p>The new headsets may be combined with all mobile phones able to interact with Bluetooth and are scheduled to join the wide range of Original BMW Accessories and Original MINI Accessories as of December 2009.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/P90053149.jpg"><img class="alignnone size-medium wp-image-22336" title="BMW Bluetooth Headset" src="http://www.bmwblog.com/wp-content/uploads/P90053149-655x907.jpg" alt="P90053149" width="655" height="907" /></a><span id="more-22334"></span></p>
<p>The new Bluetooth headsets from BMW and MINI combine sophisticated, brand-like design with innovative technology. The BMW headset comes in elegant white, the MINI headset is in classic black, both headsets proudly bearing the appropriate brand logo on the rhomboid-shaped ear element fitting quickly and easily also while driving on the driver’s ear and coming off again just as conveniently, naturally with just one hand.</p>
<p>Low weight of just 8 grams, the slender microphone arm and precisely-fitting earplugs in various sizes guarantee superior wearer comfort also during lengthy periods of use. The rechargeable battery integrated in the headsets allows maximum use of up to five hours and a stand-by time of up to 7 days. The headsets come complete with a charge adapter to be connected to the car’s power socket or, alternatively, to the cigar lighter.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/P90053148.jpg"><img class="alignnone size-medium wp-image-22337" title="MINI Bluetooth Headset" src="http://www.bmwblog.com/wp-content/uploads/P90053148-655x919.jpg" alt="MINI Bluetooth Headset" width="655" height="919" /></a></p>
<p>Use of the headsets is largely intuitive through a button for the incoming call, end-of-call, and re-dial functions. A second button serves to control the level of volume, with speech and reception volume being adjusted automatically to surrounding conditions as a function of the noise level. A voice selection function allows direct access to the address directory in mobile phones supporting this function. In that case all the driver has to do is speak out the name of the person he wishes to call into the microphone on the headset in order to select the number desired.</p>
<p>Via Bluetooth, the driver may even use the headset at the same time in combination with two mobile phones, switching spontaneously as he wishes from one mobile phone to another, depending on where a call is coming in.<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>What&#8217;s Your Next BMW?</title>
		<link>http://www.bmwblog.com/2009/10/17/whats-your-next-bmw/</link>
		<comments>http://www.bmwblog.com/2009/10/17/whats-your-next-bmw/#comments</comments>
		<pubDate>Sat, 17 Oct 2009 16:09:41 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[BMW 318i]]></category>
		<category><![CDATA[BMW 325i]]></category>
		<category><![CDATA[BMW Europ]]></category>
		<category><![CDATA[BMW European Delivery]]></category>
		<category><![CDATA[BMW-335i]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22260</guid>
		<description><![CDATA[
In the past ten years, there has been at least a BMW in my garage and almost all of them ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bmwblog.com/wp-content/uploads/1983_318i.jpg"><img class="alignnone size-medium wp-image-22261" title="1983_318i" src="http://www.bmwblog.com/wp-content/uploads/1983_318i-655x483.jpg" alt="1983_318i" width="655" height="483" /></a></p>
<p>In the past ten years, there has been at least a BMW in my garage and almost all of them were 3 Series. I started out with a manual BMW E30 318i Coupe, the successor of the BMW E21 and replaced later by the BMW E36. While not the hottest 3er in the history of BMW, the 318i held a special place in my heart and has been a car that connected me to the brand.</p>
<div style="float:left; padding-right: 5px;"><a href="http://links.ncsreporting.com/redirect.aspx?cr=309954&amp;of=1377&amp;af=128169&amp;ac=100" target="_blank"><img src="https://img1.ncsreporting.com/f5d2a0f1-ca7f-41d9-8fdc-cf66d4dcc1b8.jpg?128169&amp;100" border="0" alt="BMW Car Club of America Rewards Visa ® Card (Private)" width="142" height="89" /></a></div>
<p>Powered by a 4-cylinder engine outputting 113 horsepower and 100 lb-ft torque, the 318i was far from being the fastest BMW I&#8217;ve driven, but its smaller footprint and handling has won me over.</p>
<p>Fast forwarding a few years, I was ready to let go the E30 and jump into one of these E46 bodystyles that everyone has been bragging about. To get the best buying experience, I decided to take delivery of a BMW 325i at the Delivery Center in Munich  through the somewhat unknown at that time, <a href="http://www.bmwblog.com/category/bmw-european-delivery/">BMW European Delivery</a> program. If the E30 318i connected me to the brand, this program and the new car have totally won me over and most likely forever. <span id="more-22260"></span></p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/DSC00279-1280x768.JPG"><img class="alignnone size-medium wp-image-22262" title="DSC00279 [1280x768]" src="http://www.bmwblog.com/wp-content/uploads/DSC00279-1280x768-655x491.jpg" alt="DSC00279 [1280x768]" width="655" height="491" /></a></p>
<p>E46 325i was clearly an upgrade over my last model and the &#8220;Ultimate Driving Machine&#8221; slogan was a perfect fit.</p>
<p>But three years later and I was ready again to move on and up. The twin-turbo engines have just rolled out and everyone was uber excited about them and the performance they deliver. When the Engine of the Year was awarded to the N54 several times, I was already on my way back from the bank. The 335i model has been &#8220;eyeing&#8221; me for months and just couldn&#8217;t resist the urge anymore. So, I decided to get again that amazing buying experience, but this time, <a href="http://www.bmwblog.com/2008/01/20/my-bmw-european-delivery-final-step/">doubled the pleasure</a>. The new BMW Welt has just opened its doors and my Montego Blue 335i was patiently waiting for me.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/IMG_0345-1280x768.JPG"><img class="alignnone size-medium wp-image-22263" title="IMG_0345 [1280x768]" src="http://www.bmwblog.com/wp-content/uploads/IMG_0345-1280x768-655x491.jpg" alt="IMG_0345 [1280x768]" width="655" height="491" /></a></p>
<p>In between these 3ers, a small SAV made its way into my garage: 2004 X3 3.0. A great family car with decent MPG, perfect for a crowded city like Chicago and a savior in our six months winters.</p>
<p>Now this brings me to my original question and I will go first at it. Next year, I&#8217;m planning on replacing the E90, but the options are far more extensive this time. Would I move up a class and get the new 5? Sure, that&#8217;s an option. Or should I go for that X6 35i that I fell for last year? Even better, how about that M3 Sedan that it&#8217;s one of the best Ms I&#8217;ve driven? There is always that extreme case where I could hold off for another two years and get ready for the next 3 Series&#8230;.choices, choices and more choices&#8230;.</p>
<p>But to summarize this, the new 5 is definitely my first option for now, followed closely by the M3 E90.</p>
<p>So, what&#8217;s YOUR next BMW?<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>As seen on eBay: BMW Z3 with hot rod blower</title>
		<link>http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/</link>
		<comments>http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 17:05:12 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[bmw z3]]></category>
		<category><![CDATA[BMW Z3 with hot rod blower]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22061</guid>
		<description><![CDATA[I thought I&#8217;ve seen it all, but apparently, not even close&#8230;An eBay listing surfaced a few days ago and it&#8217;s, ...]]></description>
			<content:encoded><![CDATA[<p>I thought I&#8217;ve seen it all, but apparently, not even close&#8230;An <a href="http://cgi.ebay.com/ebaymotors/1997-BMW-Z3-CUSTOM-HOT-ROD-BLOWER-SMALL-BLOCK-MUST-SEE_W0QQitemZ290356765684QQcmdZViewItemQQptZUS_Cars_Trucks?hash=item439a9ca3f4#v4-32" target="_blank">eBay listing</a> surfaced a few days ago and it&#8217;s, let&#8217;s just say, interesting, if not odd.</p>
<p>A BMW owner listed his 1997 BMW Z3 for sale, 1,000 miles and Buy It Now price set at $20,000. You&#8217;re probably saying nothing unusual so far, but wait, the story gets way better.</p>
<p>His/hers Z3 is not just any Z roadster &#8211; we see these every day and still enjoy the early BMW Z roadster look- but rather a heavily modified one in an &#8220;unique&#8221; way.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/BcF-QBWkKGrHqUOKicEq5HCbNGQBKykr4uQf_3.jpg"><img class="alignnone size-medium wp-image-22067" title="!Bc!F-,QBWk~$(KGrHqUOKicEq5HCbNGQBKykr4uQf!~~_3" src="http://www.bmwblog.com/wp-content/uploads/BcF-QBWkKGrHqUOKicEq5HCbNGQBKykr4uQf_3-655x491.jpg" alt="!Bc!F-,QBWk~$(KGrHqUOKicEq5HCbNGQBKykr4uQf!~~_3" width="655" height="491" /></a><span id="more-22061"></span></p>
<p>The owner replaced the motor with a small block Chevy crate motor and to top it off, he added a 471 GM blower, a Predator carburetor with an an Iroc 5-speed manual T10 transmission. Okay, he lost me at the the small block Chevy crate, but let&#8217;s go with the flow.</p>
<p>The owner also mentions that it has an MSD ignition along with an MSD distributor.</p>
<p>He/she already agrees that the car is a head-turner (not sure if in a positive way) and has heard plenty of comments so far:</p>
<p>&#8220;This car gets incredible attention- out favorite 2      comments about this car      1) a German man telling us &#8220;what a waste!&#8221;                                                                2) engineered in Germany, perfected in the USA.&#8221;</p>
<p>Well, I&#8217;m speechless at the moment, but if you have anything to add, let us know.</p>
<p>Check out the <a href="http://cgi.ebay.com/ebaymotors/1997-BMW-Z3-CUSTOM-HOT-ROD-BLOWER-SMALL-BLOCK-MUST-SEE_W0QQitemZ290356765684QQcmdZViewItemQQptZUS_Cars_Trucks?hash=item439a9ca3f4#v4-32" target="_blank">eBay listing here</a>.</p>
<p>
<a href='http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/bcf0eb2kkgrhqqokjoeq4zdetbkykrduh-_3/' title='!Bc!F0e!B2k~$(KGrHqQOKjoEq4+Z!DEtBKykrdUH-!~~_3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BcF0eB2kKGrHqQOKjoEq4+ZDEtBKykrdUH-_3-100x100.jpg" class="attachment-thumbnail" alt="" title="!Bc!F0e!B2k~$(KGrHqQOKjoEq4+Z!DEtBKykrdUH-!~~_3" /></a>
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<a href='http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/bcgegbwkkgrhquokjeeq5wztsybkykshnlug_3/' title='!Bc!GEG!BWk~$(KGrHqUOKjEEq5WZT!SyBKyksHNlug~~_3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BcGEGBWkKGrHqUOKjEEq5WZTSyBKyksHNlug_3-100x100.jpg" class="attachment-thumbnail" alt="" title="!Bc!GEG!BWk~$(KGrHqUOKjEEq5WZT!SyBKyksHNlug~~_3" /></a>
<a href='http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/bcglzqb2kkgrhqmokieeq28hfs0bkyksdlnfg_3/' title='!Bc!GLZQB2k~$(KGrHqMOKiEEq28,hfS0BKyksdLNFg~~_3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BcGLZQB2kKGrHqMOKiEEq28hfS0BKyksdLNFg_3-100x100.jpg" class="attachment-thumbnail" alt="" title="!Bc!GLZQB2k~$(KGrHqMOKiEEq28,hfS0BKyksdLNFg~~_3" /></a>
<a href='http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/bcgoegbgkkgrhqyokjeq5lgjrjjbkyktrnwig_3/' title='!Bc!GoEgBGk~$(KGrHqYOKj!Eq5LGJrJjBKyktrNWIg~~_3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BcGoEgBGkKGrHqYOKjEq5LGJrJjBKyktrNWIg_3-100x100.jpg" class="attachment-thumbnail" alt="" title="!Bc!GoEgBGk~$(KGrHqYOKj!Eq5LGJrJjBKyktrNWIg~~_3" /></a>
<a href='http://www.bmwblog.com/2009/10/13/as-seen-on-ebay-bmw-z3-with-hot-rod-blower/bcgsybmkkgrhqiokjoeq4lheuembkykt2hcnq_3/' title='!Bc!GsY!Bmk~$(KGrHqIOKjoEq4LHEuEmBKykt2hCNQ~~_3'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/BcGsYBmkKGrHqIOKjoEq4LHEuEmBKykt2hCNQ_3-100x100.jpg" class="attachment-thumbnail" alt="" title="!Bc!GsY!Bmk~$(KGrHqIOKjoEq4LHEuEmBKykt2hCNQ~~_3" /></a>
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<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>Editorial: M Division Losing Touch with History?</title>
		<link>http://www.bmwblog.com/2009/10/13/editorial-m-division-losing-touch-with-history/</link>
		<comments>http://www.bmwblog.com/2009/10/13/editorial-m-division-losing-touch-with-history/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 03:34:55 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[bmw m3 e30]]></category>
		<category><![CDATA[BMW M5]]></category>
		<category><![CDATA[BMW Motorsport]]></category>
		<category><![CDATA[bmw-m1]]></category>
		<category><![CDATA[Column]]></category>
		<category><![CDATA[Editorial]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22051</guid>
		<description><![CDATA[
It started with the grandfather, the patriarch of what would be a long line of champions, its heart was a ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bmwblog.com/wp-content/uploads/7094_1024.jpg"><img class="alignnone size-medium wp-image-22054" title="7094_1024" src="http://www.bmwblog.com/wp-content/uploads/7094_1024-655x491.jpg" alt="7094_1024" width="655" height="491" /></a></p>
<p>It started with the grandfather, the patriarch of what would be a long line of champions, its heart was a high-revving 3.5L inline-6. Not surprisingly, that same engine was a large part of the car&#8217;s soul and character. It was the BMW M1 &#8211; the very first BMW to be produced as an official M GmbH(then M Division) vehicle. On July 10, 1978 with that first crank of the massive M88 engine of the first M1 to roll out of the M Division workshop started a tradition that spanned another three decades &#8211; naturally aspirated, high revving, high horsepower engines to power the best BMW&#8217;s made.</p>
<p>The M88 itself would stay in service for another 10 years, filtering down from super car status to super sedan status in the first M5 and M6. A modified version of the M88 would lose 2 cylinders and 2,200cc of displacement and be dubbed the S14 to go on and power the screaming E30 M3. Time marched on and models continued to evolve but the same principles of the engine remained &#8211; the engines must rev freely and as high as reliably able to. Examples would include the E46 M3 with a 3.2L inline-6 that redlined at an impressive 7,900 RPMs or the E60 M5 who&#8217;s naturally aspirated V10 ran out of steam at 7,750 RPMs.<span id="more-22051"></span></p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/Bmw_m88.jpg"><img class="alignnone size-medium wp-image-22055" title="Bmw_m88" src="http://www.bmwblog.com/wp-content/uploads/Bmw_m88-655x873.jpg" alt="Bmw_m88" width="655" height="873" /></a></p>
<p>For many, the naturally aspirated, high-revving engines are what defines the M Series cars to enthusiasts. Only in those higher RPMs did the engines come alive and show their since of urgency to bear their soul. Wind out an M-constructed engine on a back road or a track, keep the gears low and the revs high and you will understand the appeal of M cars. The E46 M3 and its S54 engine don&#8217;t feel particularly special but above 3,500 revs on the tachometer, the driver is rewarded with a growing metallic symphony from the exhaust. Even the current naturally breathing V10 of the M5/6 is surprisingly sedate until the engine is wound up and at full force.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/927-2.jpg"><img class="alignnone size-medium wp-image-22052" title="927-2" src="http://www.bmwblog.com/wp-content/uploads/927-2-655x491.jpg" alt="927-2" width="655" height="491" /></a></p>
<p>But, is that all threatening to change? Yes, actually it is. BMW&#8217;s famed M GmbH has decided to use forced induction on its next generation of engines as a means of increasing horsepower and efficiencies. After 31 years of naturally aspirated, peaky, well-tuned engines, the NA engine may disappear from one of the most vaunted specialty divisions of any car company in the world.  Sources quoted by Edmunds a few weeks back, mention the 2012 F10 M5  being powered by a twin-turbocharged V8 compared to the free-breathing V10 of the current M5 and they&#8217;ve already released the X5 and X6 M&#8217;s, both sporting turbocharged V8&#8217;s. Rumor has it the next M3 will carry turbos under its hood as well.</p>
<p>Many may feel that this isn&#8217;t a big deal and really just an easier way, from an engineering standpoint, to produce higher horsepower figures from lighter engines in the not-yet-kaput power wars between the Germans. And why not? Audi and Mercedes have both used forced induction with success in the B5 S4 and it&#8217;s turbocharged 2.7L V6 and the previous E55 AMG with its 5.4L V8, respectively. Both companies are now dabbling in both turbo- and supercharging for high performance vehicles &#8211; and that&#8217;s a great thing.</p>
<p>But perhaps it isn&#8217;t for BMW as they&#8217;ve always strived to be more than just what the competition was. With so many other ways and technologies at BMW&#8217;s disposal, why not turn to lighter weight vehicles for improved performance?</p>
<p>Sure, Audi&#8217;s RS6 sports a turbo&#8217;d V10 pushing out 570HP to offset its scary weight figure &#8211; but why does the M5 have to do this with its engine too? the N54 in the current 335i is an incredible engine &#8211; just look at the awards it&#8217;s won ad nauseum, but max torque is achieved by 5,800 engine revolutions. It doesn&#8217;t have to carry with it a sky-high redline &#8211; and the current forced induction V8&#8217;s of the X5/6 M&#8217;s top out at 7,000 RPMs.</p>
<p>Yes, power is there, but is the urgency and that special feeling of keeping revs wound up like M cars of soon-to-be-yesterday still going to be present? By adding turbos do you remove the soul and passion of the Teutonic engine?</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/1986_m3.jpg"><img class="alignnone size-medium wp-image-22053" title="1986_m3" src="http://www.bmwblog.com/wp-content/uploads/1986_m3-655x483.jpg" alt="1986_m3" width="655" height="483" /></a></p>
<p>Perhaps. Many enthusiasts used to say that the further M GmbH got away from the E30 M3, the worse things got for the driver involvement &#8211; it looks to be that they could be wrong: the further we may be getting from the E92 M3, the worse off we may be. I only hope that in another 10 years, technology will have moved on allowing BMW to move back to naturally aspirated, high-revving M engines &#8211; only time will tell though!<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>What are your 10 favorite BMWs of all time?</title>
		<link>http://www.bmwblog.com/2009/10/12/what-are-your-10-favorite-bmws-of-all-time-2/</link>
		<comments>http://www.bmwblog.com/2009/10/12/what-are-your-10-favorite-bmws-of-all-time-2/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 04:08:48 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW 2002tii]]></category>
		<category><![CDATA[bmw m3 csl]]></category>
		<category><![CDATA[bmw-m1]]></category>
		<category><![CDATA[Favorite BMW]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22015</guid>
		<description><![CDATA[Not an easy question, I know. There were so many great BMWs built in the last 50 years or so, ...]]></description>
			<content:encoded><![CDATA[<p>Not an easy question, I know. There were so many great BMWs built in the last 50 years or so, that choosing a few selected ones can be a difficult task. While I was browsing today through the new BMWs photo galleries, I couldn&#8217;t kept thinking about some of the classic models that Ive encountered over the years and&#8230;fell in love with quite a few of them.</p>
<p>We all love evolution and seeing how the cars progress over the years is  fascinating, but that doesn&#8217;t stop us, the bimmer fans, to looking back and be sentimental over some BMWs we&#8217;ve owned or at least driven.</p>
<p>So, let&#8217;s make this exercise fun. I will start with my 10 favorite BMWs of all time, in no particular order, and then you will have the floor to express your opinion in the comments below. After a few days, I will go back and compile a list of the bimmers you mentioned in your comments and I will include them in the article.</p>
<p><strong>2003 BMW M3 CSL</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/bmw-m3-csl-11.jpg"><img class="alignnone size-medium wp-image-22016" title="bmw-m3-csl-1" src="http://www.bmwblog.com/wp-content/uploads/bmw-m3-csl-11-655x491.jpg" alt="bmw-m3-csl-1" width="655" height="491" /><span id="more-22015"></span></a></strong></p>
<p><strong>BMW 8 Series E31</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/bmw-8-series-e31.jpg"><img class="alignnone size-medium wp-image-22017" title="bmw-8-series-e31" src="http://www.bmwblog.com/wp-content/uploads/bmw-8-series-e31-655x491.jpg" alt="bmw-8-series-e31" width="655" height="491" /></a></strong></p>
<p><strong>BMW M5 E34</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/BMW-M5_1995_1280x960_wallpaper_02.jpg"><img class="alignnone size-medium wp-image-22018" title="BMW-M5_1995_1280x960_wallpaper_02" src="http://www.bmwblog.com/wp-content/uploads/BMW-M5_1995_1280x960_wallpaper_02-655x491.jpg" alt="BMW-M5_1995_1280x960_wallpaper_02" width="655" height="491" /></a></strong></p>
<p><strong>BMW 2002tii</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/BMW-2002-tii-Reconstructed-Front-Angle-1024x768.jpg"><img class="alignnone size-medium wp-image-22019" title="BMW-2002-tii-Reconstructed-Front-Angle-1024x768" src="http://www.bmwblog.com/wp-content/uploads/BMW-2002-tii-Reconstructed-Front-Angle-1024x768-655x491.jpg" alt="BMW-2002-tii-Reconstructed-Front-Angle-1024x768" width="655" height="491" /></a></strong></p>
<p><strong>BMW 3.0 CSL</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/BMW-3.0_CSL_1971_1280x960_wallpaper_01.jpg"><img class="alignnone size-medium wp-image-22020" title="BMW-3.0_CSL_1971_1280x960_wallpaper_01" src="http://www.bmwblog.com/wp-content/uploads/BMW-3.0_CSL_1971_1280x960_wallpaper_01-655x491.jpg" alt="BMW-3.0_CSL_1971_1280x960_wallpaper_01" width="655" height="491" /></a></strong></p>
<p><strong>BMW M3 E30</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/1988-BMW-e30-M3-Photography-by-Webb-Bland-Almost-Criminal-1024x768.jpg"><img class="alignnone size-medium wp-image-22021" title="1988-BMW-e30-M3-Photography-by-Webb-Bland-Almost-Criminal-1024x768" src="http://www.bmwblog.com/wp-content/uploads/1988-BMW-e30-M3-Photography-by-Webb-Bland-Almost-Criminal-1024x768-655x491.jpg" alt="1988-BMW-e30-M3-Photography-by-Webb-Bland-Almost-Criminal-1024x768" width="655" height="491" /></a></strong></p>
<p><strong>BMW M1</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/photo2.jpg"><img class="alignnone size-medium wp-image-22024" title="BMW M1 favorite BMW" src="http://www.bmwblog.com/wp-content/uploads/photo2-655x491.jpg" alt="BMW M1 favorite BMW" width="655" height="491" /></a></strong></p>
<p><strong>BMW M3 E92</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/BMW_M3_Coupe_Alpine_White_1_Large.jpg"><img class="alignnone size-medium wp-image-22025" title="BMW_M3_Coupe_Alpine_White_1_Large" src="http://www.bmwblog.com/wp-content/uploads/BMW_M3_Coupe_Alpine_White_1_Large-655x438.jpg" alt="BMW_M3_Coupe_Alpine_White_1_Large" width="655" height="438" /></a></strong></p>
<p><strong>BMW Z8</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/wallpapers_cars_bmw_bmw_z8_series_bmw_z8_series_020.jpg"><img class="alignnone size-medium wp-image-22026" title="wallpapers_cars_bmw_bmw_z8_series_bmw_z8_series_020" src="http://www.bmwblog.com/wp-content/uploads/wallpapers_cars_bmw_bmw_z8_series_bmw_z8_series_020-655x491.jpg" alt="wallpapers_cars_bmw_bmw_z8_series_bmw_z8_series_020" width="655" height="491" /></a></strong></p>
<p><strong>Alpina B7</strong></p>
<p><strong><a href="http://www.bmwblog.com/wp-content/uploads/P0026099.jpg"><img class="alignnone size-medium wp-image-22027" title="P0026099" src="http://www.bmwblog.com/wp-content/uploads/P0026099-654x486.jpg" alt="P0026099" width="654" height="486" /></a></strong></p>
<p>Okay, so I&#8217;ve cheated a little bit with this last one, Alpina B7, but I still think it&#8217;s one of the best looking 7er out there. So this is my list, now let&#8217;s see yours&#8230;..<a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<item>
		<title>MotorTrend drives the BMW Isetta 300 and 2002tii</title>
		<link>http://www.bmwblog.com/2009/10/11/motortrend-drives-the-bmw-isetta-300-and-2002tii/</link>
		<comments>http://www.bmwblog.com/2009/10/11/motortrend-drives-the-bmw-isetta-300-and-2002tii/#comments</comments>
		<pubDate>Sun, 11 Oct 2009 04:57:18 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[BMW 2002tii]]></category>
		<category><![CDATA[Isetta 300]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=22002</guid>
		<description><![CDATA[
Something for the old school BMW fans out there: MotorTrend gets behind the wheel of two classic BMWs, Isetta 300 ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw-2002tii-front.jpg"><img class="alignnone size-medium wp-image-22004" title="bmw-2002tii-front" src="http://www.bmwblog.com/wp-content/uploads/bmw-2002tii-front-655x383.jpg" alt="bmw-2002tii-front" width="655" height="383" /></a></p>
<p>Something for the old school BMW fans out there: MotorTrend gets behind the wheel of two classic BMWs, Isetta 300 and the beautiful 2002tii. In a news world where car magazines tend to focus mostly  on new car reviews, it is great to see that classic cars still get the attention they deserve.</p>
<p>&#8220;Thirteen horsepower didn&#8217;t sound like a whole lot before climbing behind the wheel of BMW&#8217;s classic Isetta micro car and a half-hour behind the wheel on the streets of Munich doesn&#8217;t do a whole lot to change my opinion. Ironically enough, my first-ever stint in the classic &#8216;bubble car&#8217; comes just prior to the start of BMW&#8217;s annual Innovation Days event, where the Bavarian automaker will show off some of its highest-tech goodies bound for production cars in the not-too-distant future (stay tuned to Motor Trend Online for more on that, coming soon).<span id="more-22002"></span>Arriving early in Munich for the event, BMW was kind enough to give a private tour around BMW Classic &#8211; a facility adjacent to the automaker&#8217;s development center that houses a wide array of defining automobiles from BMW&#8217;s past. Housed in a building dating to the 1930s, BMW Classic is not a museum in the conventional sense. The automaker does not open Classic&#8217;s doors to the public (that&#8217;s what the nearby BMW Museum is for) and the cars inside are not on display, as much as they are &#8216;in storage.&#8217; The environment is stark, the ground floor containing a few motorcycles, race cars, and road cars with small plaques that identify their spot in the history books. Upstairs, on the third and fourth floors is where the real action is &#8211; the former housing roughly 50 road cars and the latter housing a similar number of significant race cars.</p>
<p>Following the tour, I was led out to the parking lot where two of BMW Classic&#8217;s prized possessions &#8211; a 1972 BMW 2002tii and a 1962 BMW Isetta 300 &#8212; were waiting, with keys in ignition switches.  After being warned of the Isetta&#8217;s, well, let&#8217;s say &#8216;finicky&#8217; driving characteristics, I opted to warm up my jet-lagged driving abilities in the (much) more modern 2002.&#8221;</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/1962-bmw-isetta-300-rear.jpg"><img class="alignnone size-medium wp-image-22003" title="1962-bmw-isetta-300-rear" src="http://www.bmwblog.com/wp-content/uploads/1962-bmw-isetta-300-rear-655x383.jpg" alt="1962-bmw-isetta-300-rear" width="655" height="383" /></a></p>
<p><a href="http://blogs.motortrend.com/6595095/auto-review/classic-quick-drive-bmw-isetta-300-and-2002tii/index.html" target="_blank">Continued here</a><a href="http://www.bmwwest.com" rel="nofollow"><img src="http://www.bmwblog.com/images/468x60.gif" /></a></p>
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		<title>&#8220;Joy is BMW&#8221; &#8211; VisualArt Design Project</title>
		<link>http://www.bmwblog.com/2009/10/09/joy-is-bmw-visualart-design-project/</link>
		<comments>http://www.bmwblog.com/2009/10/09/joy-is-bmw-visualart-design-project/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 05:32:09 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Interesting]]></category>
		<category><![CDATA[expression of joy]]></category>
		<category><![CDATA[Joy]]></category>
		<category><![CDATA[Jump for Joy]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=21773</guid>
		<description><![CDATA[A new design project initiated by BMW Group Romania plans to stimulate the creativity of several artists in creating 2D/3D ...]]></description>
			<content:encoded><![CDATA[<p>A new design project initiated by BMW Group Romania plans to stimulate the creativity of several artists in creating 2D/3D designs that revolve around the Joy marketing campaign.The Joy campaign started years ago when BMW unveiled their 1 Series Hatchback model and it has been heavily advertised ever since the new Z4 Roadster.</p>
<p>This past summer, the Joy campaign revolved around BMW&#8217;s newest Sports Activity Vehicle, X1, a model that appeals to a younger demographic.</p>
<p>As any other marketing campaign, Joy has stirred up some controversy among BMW fans, and not only. While in Europe that word &#8220;Joy&#8221; has always been part of BMW&#8217;s slogan, in the U.S. and U.K., &#8220;Ultimate Driving Machine&#8221; or &#8220;Sheer Driving Pleasure&#8221; were the slogans used to describe the brand.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="505" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/VxzUi_S200Q&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="505" src="http://www.youtube.com/v/VxzUi_S200Q&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><span id="more-21773"></span></p>
<p>Putting the debate aside, we&#8217;re glad to see the work performed by the community, for the Joy campaign. We&#8217;ve seen recently the <a href="http://www.bmwblog.com/2009/09/04/dictionary-definition-joybmw/">&#8220;Joy Dictionary&#8221;</a> and <a href="http://www.bmwblog.com/2009/09/10/he-drives-a-bmw/">&#8220;He drives a BMW&#8221;</a> sketches, but today, we have more artwork to share with you. Overall, the VisualArt Design project was successful since it involved the BMW community and not only, and at the end of the project, there were over 90 submissions.</p>
<p>We&#8217;ll show you a few of them that we liked, but you can see the rest here: <a href="http://www.visualart.ro/joyisbmw/listare_lucrari" target="_blank">VisualArt &#8220;Joy is BMW&#8221; </a></p>
<p>
<a href='http://www.bmwblog.com/2009/10/09/joy-is-bmw-visualart-design-project/originalpicture_2009_09_23_14_18_25/' title='originalPicture_2009_09_23_14_18_25'><img width="100" height="100" src="http://www.bmwblog.com/wp-content/uploads/originalPicture_2009_09_23_14_18_25-100x100.jpg" class="attachment-thumbnail" alt="" title="originalPicture_2009_09_23_14_18_25" /></a>
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		<title>BMW Innovation Days 2009</title>
		<link>http://www.bmwblog.com/2009/10/09/bmw-innovation-days-2009/</link>
		<comments>http://www.bmwblog.com/2009/10/09/bmw-innovation-days-2009/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 03:59:56 +0000</pubDate>
		<dc:creator>Horatiu B.</dc:creator>
				<category><![CDATA[Others]]></category>
		<category><![CDATA[BMW Innovation Days]]></category>
		<category><![CDATA[BMW Innovation Days 2009]]></category>

		<guid isPermaLink="false">http://www.bmwblog.com/?p=21868</guid>
		<description><![CDATA[If there is one press release that we recommend, then this has to be the ONE. Longer than your usual ...]]></description>
			<content:encoded><![CDATA[<p>If there is one press release that we recommend, then this has to be the ONE. Longer than your usual read, BMW Innovation Days research paper outlines BMW&#8217;s latest technology. If you love electronics, gadgetry or design, then you can&#8217;t miss this one.</p>
<p>Here is an excerpt, followed by the PDF file to download and an extensive gallery of photos.</p>
<p><strong>In the Car of the Future</strong></p>
<p>Walking up to your car – particularly at night – the first thing you notice once you have unlocked the car by remote control is the interior lights coming on. And precisely this was the starting point for the BMW Group’s light designers, in asking what new technologies would be able to offer in this respect.</p>
<p><a href="http://www.bmwblog.com/wp-content/uploads/bmw-innovation-days-5.JPG"><img class="alignnone size-medium wp-image-21873" title="bmw-innovation-days-5" src="http://www.bmwblog.com/wp-content/uploads/bmw-innovation-days-5-655x385.jpg" alt="bmw-innovation-days-5" width="655" height="385" /></a><span id="more-21868"></span>Once you have arrived at your car, the seat is your permanent companion, generally remaining unnoticed, on every trip you take. So how can the car seats of the future be made lighter but nevertheless remain comfortable and safe? Answering this question, BMW Group experts have developed three different seat concepts, the best features of which will go into the series development of future seats.</p>
<p>Information and entertainment functions in the car are increasing in both magnitude and significance. So what must displays be able to offer in technical terms in future and how can they be integrated attractively in the car to meet these demands? Different display locations call for new technical solutions – and again, the BMW Group is perfectly prepared.</p>
<p>The acoustic experience in the car has a sub-conscious but significant effect on the driver and passengers. The research prototype by the BMW Group’s acoustic engineers therefore offers personalised and emotional driving experi- ence through active sound design.</p>
<p><strong>Creating the Right Light Architecture within the Car.</strong></p>
<p>Inspired by the use and presentation of light in interior architecture, specialists at the BMW Group have revised and updated the complete interior in terms of light<br />
technology. For like in a building, light in a car may also structure spaces, set highlights, emphasise certain features or conceal others, guide the occupants through the interior, and even create powerful emotions.</p>
<p>An important source of inspiration in this context was the BMW Group’s cooperation with a strong partner company working so far only in architecture. The result is a brand-new world of experience in the automobile.</p>
<p>“The automobile is part of the world we live in. And, using light appropriately, we would like to make this world a pleasant place where you feel at home.”<br />
(Hans-Peter Bailer, High-Value Light Design Project)</p>
<p>Speciﬁc, individual use of light may give the same interior a very different look and experience ranging, for example, from calm to dynamic. This is achieved by positioning light sources at appropriate points within the interior, by using different light colours and light intensity. Theoretically, each vehicle is able, through the style of illumination used, to present its particularly character also at night, helping to make the driving experience more intense. Today and in future new technical solutions offer greater choice and individual potentials light experts are carefully testing and introducing in creative style.</p>
<p>The new concept no longer makes do with just one central source of light. Instead, several sources of light arranged in different positions illuminate, say, the pillars in the greenhouse, the instrument panel, the centre console and the driver’s seat. This new light concept is astounding in its effect even from outside. Opening the car by remote control, the driver and passengers experience a welcome scenario with a stimulating feeling of generosity right from the start through the windows. Then, getting into the car, they will receive an even more positive impression, with everything looking bright, pleasant, and spacious.</p>
<p>“The welcome scenario virtually begs the driver to take a seat.” (Jan Seeburg, responsible for interior space design)</p>
<p><a href="http://www.bmwblog.com/docs/Innovation_Days_2009_GB_long.pdf">BMW Innovation Days 2009 –Interior, Infotainment, Mobility &#8211; PDF (14MB)</a></p>
<p>
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