BMW announced today that the 17th Art Car created by Jeff Koons will race where the first BMW Art Cars raced – at the 24 Hours of Le Mans in France, June 12-13, 2010. Koons also unveiled for the first … Continue reading

BMW ANNOUNCES JEFF KOONS’ ART CAR WILL RACE AT 24 HOURS OF LE MANS / WORLD PREMIERE AT PARIS’ CENTRE POMPIDOU In the spirit of Calder, Stella, Lichtenstein, Warhol, and Holzer, BMW announced today that the 17th Art Car created … Continue reading

BMW of North America has just issued an official statement regarding the latest internet buzz on the new BMW 5 Series Touring not being offered in North America. Unfortunately, our assumptions have been confirmed, the new F11 5 Series Sports … Continue reading

Start. In the beginning was the Cugnot artillery tractor. More than one version of the three-wheeled front-wheel-drive (FWD) steamer came off the drawing boards in the second half of the eighteenth century. The apocryphal story goes to the affect that … Continue reading

One of our favorite parts of the auto show is the “walk around” given to a select group of journalists. Here we enjoy insights into several new cars and technologies as we walk around the display floor. In NY we … Continue reading

BMW Technik GmbH was launched in 1985 with the mission to develop innovative solutions for a large number of aspects associated with individual mobility. The specialists working in the newly established department were able to get to grips with this … Continue reading

Without a doubt one of the most challenging products to redesign in the BMW family, is the high-volume seller and moneymaker 3 Series. The model with the most fans around the world and several times awards winner is due for … Continue reading

Many of us dream of what we could do with more free time and just a little bit more money. My father recently retired and, for a number of years, has wanted to take up fly fishing. Now that he … Continue reading

As many are now aware, BMW is in the process of implementing its new Joy campaign. The campaign, in a broad stroke, will compliment the long-standing “Ultimate Driving Machine” slogan. The essence of Joy and the proceeding campaign is to … Continue reading