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IAA 2011: BMW EffecientDynamics and the ‘i’ Sub-brand

Auto Shows | September 13th, 2011 by Hugo Becker

BMW’s EffecientDynamics have been a key to the company’s ability to deliver performance with reductions in fuel consumption and vehicle emissions. The Twin Power Turbo …

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IAA 2011: The New BMW M5 Presented to the Public

Auto Shows, Featured Posts | September 13th, 2011 by Hugo Becker

Just when you thought that there was no more hope for companies to build bahn-burners, BMW roars ahead with the new M5. It’s not easy …

First Look at Hall 11 – BMW at the IAA

Auto Shows | September 12th, 2011 by Hugo Becker

Frankfurt am Main, Germany – Die Zeit (The Times) put on a ‘Future Summit’ at the BMW exhibition at the 64th IAA. The purpose was …

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Preview of the 64th IAA – The Frankfurt Motor Show

Auto Shows | September 10th, 2011 by Hugo Becker

The Frankfurt motor show will be open to the press on the 13th and 14th of September and BMWBLOG will be there, naturally. After all, …

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Found – The Ad That Didn’t Make the Cut

Interesting | August 15th, 2011 by Hugo Becker

BMW often is presented with unsolicited ideas for processes, patents, and ad copy. As are all large companies. Heck, my little sister wrote to a …

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Editorial: The BMW i8 – Sustainable Magic

BMW i, Featured Posts | August 12th, 2011 by Hugo Becker

What can you say about a car that is quick as an M3 and returns 75 MPG. It’s a killer idea, almost crazy, and yet …

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BMW i3 – Will Going Green Finally Deliver Greenbacks?

BMW i, Featured Posts | August 5th, 2011 by Hugo Becker

Frankfurt am Main, Germany – While the fanboys drool over the i8 concept, the i3 is the car that is critical to BMW’s ‘i’ sub-brand …

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