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BMW launches “i Ventures” fund in NYC, signed 1st strategic partnership

News | February 21st, 2011 by Horatiu Boeriu

Today, BMW Group announces a new sub-brand: “i”. Along with the official announcement of the new series of electric vehicles, BMW also launches a venture …

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BMW i – BORN ELECTRIC

BMW i | February 21st, 2011 by Horatiu Boeriu

Saturday evening saw the launch of teaser communications for the new BMW sub-brand. Light installations and video projections illuminated BMW Group buildings around the Petuelring …

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New BMW sub-brand: BMW i

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

The new BMW sub-brand focused on developing sustainable mobility solutions has been launched. “BMW i represents a new movement in premium mobility. With the introduction …

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BMW’s new sub-brand “i”. Mega City vehicle will be called “i3”, Vision is “i8”

BMW i, Featured Posts | February 21st, 2011 by Horatiu Boeriu

Today, BMW announced the new sub-brand which will market under its umbrella all the future electric vehicles from BMW. The sub-brand is simply called “i” …

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Top Gear: BMW M3 Competition Package vs. Audi RS5

BMW M3 | February 21st, 2011 by Horatiu Boeriu

The famous car show Top Gear gives us the moment we have been waiting for quite some time now. A comparison between the 2011 BMW …

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Rolls-Royce 102EX Concept – Electric Phantom

Rolls Royce | February 20th, 2011 by Horatiu Boeriu

After months of speculations and several hints coming from Goodwood, Rolls Royce announces the 102EX concept, a one-off electric Phantom, and it will debut at …

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Part 3: BMW 1 Series M Coupe – “Nobility At High Speed”

1M | February 20th, 2011 by Horatiu Boeriu

M-Power.com releases the third episode of the series that outlines th development process and philosophy being the new BMW 1M. It usually takes a car …

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New M Performance Exhaust for BMW M3

BMW M3 | February 19th, 2011 by Horatiu Boeriu

BMW today announced a new M Performance exhaust system specifically designed as an accessory for the BMW M3 Coupe, Sedan and Convertible. With the racetrack …

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BMW of North America Announces Best Dealership Awards

News | February 19th, 2011 by Horatiu Boeriu

Press Release: BMW of North America, LLC today announced its annual Center of Excellence honors, awarded to the top performing dealerships in the U.S. Thirty-two …

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BMW 1M in Black Sapphire Metallic spotted at BMWNA HQ

1M | February 18th, 2011 by Horatiu Boeriu

BMW 1M in Black Sapphire makes an unexpected appearance at the BMW of North America Headquarters in New Jersey. What others might label it as …

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