Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
First Drive Review: 2012 BMW 650i Coupe

First Drive Review: 2012 BMW 650i Coupe

In late ’70s, BMW launches the first 6 Series Coupe, a replacement to the legendary 3.0CS and 3.0CSi. The executive coupe struck a balance between luxury and driving dynamics, and soon emerged as an iconic…

IAA 2011: Hamann X6 Tycoon EVO M

IAA 2011: Hamann X6 Tycoon EVO M

Along with the BMW 6 Series Cabriolet, German tuner specialists at Hamann brought out the X6 Tycoon EVO M at the 2011 Frankfurt Auto Show. As seen in the past, their program consists of changes…

IAA 2011: Maserati unveils made-in-Detroit SUV

IAA 2011: Maserati unveils made-in-Detroit SUV

The Maserati Kubang SUV marks the beginning of a new chapter for the Italian automaker. Known for its super sporty and luxurious vehicles, Fiat-owned Maserati unveils at the 2011 Frankfurt Auto Show their first Sports…

IAA 2011:  Ultimate Photo Gallery

IAA 2011: Ultimate Photo Gallery

As with every major auto show, BMWBLOG team walked the floors to see the latest and greatest vehicles in the automotive industry. The 2011 Frankfurt Auto Show is most likely the largest European car show…

Dunlop Tires Roll to 5 ALMS Championships at Laguna Seca

BMW CEO: Still leader by 2020 with 2 million unit sales

BMW CEO: Still leader by 2020 with 2 million unit sales

In an interview for German newspaper Frankfurter Allgemeine Sonntagszeitung, BMW CEO Norbert Reithofer said the company expects to sell more than 2 million cars a year by 2020 and will retain the lead in the…

Report: BMW X6 ActiveHybrid Ends US Production

Report: BMW X6 ActiveHybrid Ends US Production

According to Bimmerfile, quoting Dave Buchko, a spokesman for BMWNA, the high-end X6 ActiveHybrid is ceasing production. BMWNA states that there are no future plans to offer the X6 Sports Activity Coupe with the existing…

New Power Kits for BMW 135i and 335i Models

Now, more invigorating horsepower and torque, is available with two new power kits bring crisp stimulating performance to the Ultimate Driving Machine. BMW 135i and 335i Models can now be retrofitted at BMW centers or…

General Motors seeks engine cooperation with BMW

In the past year, several reports indicated possible engine agreements between BMW and a series of smaller or larger automakers. The insolvent carmaker Saab signed an engine sharing contract with BMW back in September 2010,…

Video: BMW X6 xDrive40d with Performance Parts

In Spring 2011, BMW launched for the European market the BMW X5 xDrive40d and X6 xDrive40d. The BMW X6 family now includes the xDrive40d model powered by the same 3.0-liter engine found in the 740d….