Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Video: 2012 BMW Z4 sDrive28i Dyno Test

Inside Line takes the Turbo-4 equipped 2012 BMW Z4 sDrive28i to the rollers. The Dyno test reveals that the new 2.0 liter TwinPower turbo four-cylinder engine outputs 233 rear wheel horsepower at 5350 rpm and…

BMW to separate MINI showrooms in Germany

Reuters UK reports on news from Germany stating that BMW dealerships will be aced to better segregate sales space between BMW and MINI products. The news came from BMW Germany sales chief Karsten Engel who…

BMW also secures the ALMS manufacturers’ title at Petit Le Mans

Download BMW Individual App for iPad

BMW Individual, the most exclusive way to drive a BMW, is now also available as an interactive experience on the iPad. An innovative user interface allows you to navigate through chapters that describe the premium…

MINI London 2012 Edition

MINI London 2012 Edition

MINI, official partner of Team GB and ParalympicsGB, has unveiled its new London 2012 special, limited edition models to celebrate the monumental London 2012 Olympic Games. There will be just 2,012 of these special edition…

World Premiere: BMW ActiveHybrid 5

World Premiere: BMW ActiveHybrid 5

Intelligence breeds efficiency:The BMW ActiveHybrid 5. BMW takes the development of intelligent hybrid drive systems to the next level with the introduction of the BMW ActiveHybrid 5 – another series-produced model in which a combustion engine…