Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW plans to revolutionize the way cars are sold

BMW plans to revolutionize the way cars are sold

With the launch of the new i sub-brand, BMW plans to revolutionize the process of selling car. According to Tim Abbott, BMW UK Managing Director, the company aims to move away from the traditional way…

F20 BMW 1 Series by AC Schnitzer

F20 BMW 1 Series by AC Schnitzer

As we approach the 2011 Essen Motor Show, tuners from around Europe are starting to reveal their latest creations. Earlier today, AC Schnitzer showed us a preview of the 650i Coupe, and now the German…

BMW 650i Coupe by AC Schnitzer

BMW 650i Coupe by AC Schnitzer

At the upcoming Essen Motor Show, German tuner AC Schnitzer will introduce their own version of the BMW 650i Coupe. The pimped out 6er Coupe features a new aero kit with revised front air dams,…

2012 BMW 3 Series – Pricing, Options and Packages

BMW of North America just released information on the pricing, options and packages for the new 2012 BMW 3 Series. As we announced before, the base price of the 2012 328i Sedan is $34,900 and the…

BMW M3 460cs by a-workx

Lexus to launch GS-F model as rival for BMW M5

Japanese luxury automaker Lexus is planning to launch a competitor for the BMW M5. Built under the GS-F moniker, the high-performance sedan will use a detuned version of the Lexus LF-A model, a 4.6 liter…

2012 BMW 3 Series to be offered in 4 variants

2012 BMW 3 Series to be offered in 4 variants

Back in October, BMW unveiled the latest generation 3 Series. The high-volume seller 3 Series will go on sale in 2012, starting with the sedan variant. The F30 3 Series Sedan will be offered with…

MINI Creates B-Spec Racecar

MINI Creates B-Spec Racecar

Mini USA has teamed with Mini of Charleston dealership to create a B-Spec racing edition based on the MINI Cooper. The new MINI Cooper B-Spec racer will be available at the start of the 2012…

Photo Gallery: 2011 SEMA Show

Photo Gallery: 2011 SEMA Show

Courtesy of European Auto Source, we bring photos from the annual SEMA show. Some describe it as “the land of trends and all things cool when it comes to cars”, SEMA 2011 opened its doors…