Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Premiere: Hamman F10 BMW M5

Premiere: Hamman F10 BMW M5

HAMANN Motorsport, from Laupheim in Southern Germany, has represented first-rate tuning for more than 25 years and is the first port of call when it comes to customizing BMW vehicles. With its customization programme for…

UK Market: BMW M3 Coupe Frozen Silver Edition

UK Market: BMW M3 Coupe Frozen Silver Edition

An exclusive new BMW M3 Coupe Frozen Silver Edition model has been announced as part of BMW M GmbH’s 40th anniversary year. Just 100 of the high performance coupes will be sold in the UK…

New Wallpapers MINI Roadster

MINI Inspired by Goodwood at world's most famous store

MINI Inspired by Goodwood at world’s most famous store

The MINI Inspired by Goodwood is the most ambitious and luxurious special edition model the brand has ever launched. To celebrate delivery of the first customer cars, a single example is going on display in…

BMW Individual Frozen Paint Guidelines

BMW Individual Frozen Paint Guidelines

Matt Russell, BMW NA M Brand and ALPINA Manager, and Tim Reiter, BMW Body & Paint Technical Specialist, tell us more about the washing and maintenance process of the matte paint colors. Among many tips…

Tuningwerk BMW 1M RS with 514 horsepower

Tuningwerk BMW 1M RS with 514 horsepower

German tuner Tuningwerk unveils their latest project based on the BMW 1M. Dubbed 1M RS, the suped-up car receives a comprehensive tuning package which includes visual and power upgrades, starting with improved aerodynamics, a more…

BMW M & MotoGP – The Continuation of a Success Story

BMW M & MotoGP – The Continuation of a Success Story

One of the factors guaranteeing the success of the popular racing series is the longstanding cooperation between BMW M GmbH and MotoGP organiser Dorna. BMW M has further strengthened this close-knit partnership, appointing the new…

BMW RLL scores 2nd place Long Beach

BMW RLL scores 2nd place Long Beach

With a second place GT class finish by the No. 56 BMW Team RLL M3 GT in today’s American Le Mans Series at Long Beach race, BMW is tied for the manufacturer’s point lead. The…

BMW recalling 2,800 cars for fire risk

BMW recalling 2,800 cars for fire risk

BMW is recalling about 2,800 cars because a circuit board can overheat and cause a fire. The recall covers some 2011 and 2012 models of the 5-Series, 5-Series Gran Turismo, 6-Series convertible, 7-Series, X5 SAV…