Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW X5M on Velos Designwerks Solo V

Velos Designwerks unveils an X5M project with a series of performance and visual upgrades. The tuned up X5M sits on Solo V 22×12″ rear and 22×10″ front finished in gloss black. The X5M by Velos…

2013 NYIAS: BMW 328i M Performance Parts

2013 NYIAS: BMW 328i M Performance Parts

BMW displayed an F30 328i with M Performance Parts at the 2013 New York Auto Show. Featuring the Estoril Blue, the M Performance Parts 3 Series comes with the racing stripes and plenty of aftermarket…

2013 NYIAS: BMW M3 Frozen Red

2013 NYIAS: BMW M3 Frozen Red

Update: BMW of North America says that the base color for this Frozen Red is Sakhir Orange, the very same paint introduced by the new M6 Coupe.  The M Division is well represented at the…

2013 New York Auto Show: 2014 BMW 328d Sedan

2013 New York Auto Show: BMW M6 Gran Coupe

2013 New York Auto Show: BMW M6 Gran Coupe

The latest addition to the M lineup, M6 Gran Coupe, comes to the 2013 New York Auto Show. The four-door M6 goes on sale this spring and will cost $113,000, only $3800 more than the…

2013 New York Auto Show: MINI Paceman JCW

2013 New York Auto Show: MINI Paceman JCW

After its world debut in Paris back in 2012, the MINI Paceman comes to New York City. In a neighborhood like Tribeca or Soho, the “two-door Countryman” feels at home and without a doubt is…

BMW Announces Four New App Integrations for iPhone

BMW Announces Four New App Integrations for iPhone

BMW today announced four new partners to provide BMW Approved Apps for BMW Apps option for Apple iPhone. The latest BMW Approved Apps include Audible (downloadable audio books and other spoken-word content), Glympse (location sharing),…

2012 BMW 335i M Performance Parts - Photos

2012 BMW 335i M Performance Parts – Photos

While driving the new 2014 BMW 328d and the 3-cylinder “baby-six” in NJ, one other vehicle caught our attention. It remains unknown if it was placed before our eyes on purpose or by accident, but…