At the moment, premium car companies are fighting each other over millennials. While premium brands will always sell to older audiences, due to their higher average income, younger demographics are becoming the desired target audiences…
After the introduction of the BMW 330e sedan plug-in hybrid, the Bavarians are now ready launch three additional variants: BMW 330e Touring, BMW 330e Sedan xDrive, and the BMW 330e Touring xDrive. All these new…
Alongside its X6 M sibling, I had the chance to check out the all-new BMW X5 M Competition while in Portugal to drive them. Sitting in the gorgeous Portuguese sun, the X5 M sat on…
The new BMW i4 is still two years away, but U.S. BMW dealerships had the chance to preview the car during a recent event. In Boca Raton, BMW introduced to their dealers not only the…
BMW i has just announced a contract extension with ABB FIA Formula E which will continue to use the BMW i safety vehicles through Season 6 and beyond. Furthermore, the Bavarians are also launching a…
After starting 18th on the grid, Alexander Sims managed to recover 13 places and finish fifth at the 2020 Mexico City E-Prix. He also claimed an extra point for the fastest lap of the race. Sims…
Earlier this week, BMW M has unveiled their first collaboration with American graffiti artist FUTURA. The BMW M2 Competition by FUTURA was introduced at the Frieze LA event and previews another exclusive model which will…
When BMW and Futura 2000 unveiled their joint project, an M2 Competition hand painted by the famous artist, it drew quite the crowd. We were on hand at the Paramount Studios Backlot, where BMW showed…
BMW M and international contemporary artist FUTURA 2000 have just released the fruit of their first collaboration. In this partnership, FUTURA 2000, who is known for his mastery of color, concentric forms, and kinetic composition,…
When it goes on the market in March 2020, the new BMW 2 Series Gran Coupe will also be offered with a series of tuning accessories from the M Performance catalog. Our real life photos…
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