Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Munich Pilot Plant to use augmented reality in prototyping

Munich Pilot Plant to use augmented reality in prototyping

The Munich Pilot Plant is using a new augmented reality (AR) application in vehicle concept and prototype engineering. The unique approach to prototyping will speed up the process by as much as twelve months, from…

First Photos of the new 2021 BMW 128ti hot hatch

BMW Urban Hybrid E-Bike - Review and Ride Impressions

BMW Urban Hybrid E-Bike – Review and Ride Impressions

The COVID-19 pandemic has brought significant changes to the transportation industry. While car sales continue to grow, other industries have been less fortunate. Public transportation and ride sharing have seen the largest decline, with most…

The potential BMW M8 CSL gets rendered once again

The potential BMW M8 CSL gets rendered once again

Earlier this month, BMW surprised with an interesting test mule in the vicinity of the Nürburgring race track. Among many prototypes, there was one that stood out. This heavily camouflaged BMW test mule featured some…

Bavarians Police gets the new BMW 3 Series Touring generation

Bavarians Police gets the new BMW 3 Series Touring generation

Bavaria’s Interior Minister Joachim Herrmann delivered eleven new emergency vehicles to the Bavarian police from Dr. Milan Nedeljković, Member of the Board of Management of BMW AG, Production. “Our police officers rely on ultra-modern police…

Marco Wittmann gets third place finish at the Nurburgring

Marco Wittmann gets third place finish at the Nurburgring

Driving the Schaeffler BMW M4 DTM for BMW Team RMG, 30-year-old Marco Wittmann completed Saturday’s race at the Nürburgring in third position. Wittmann took advantage of ideal racing conditions on the Grand Prix circuit to…