Even though BMW sales in the US seem to be taking a bit of a blow these days, on a global scale, the BMW Group seems to be doing better than ever. The company just released its total sales figures for the month of June and things are looking good. According to the Munich-based automaker, the sales posted in June were a record for the company’s 100-year history.
Compared to the sales recorded last year, the figures went up by 9.1 percent to a grand total of 227,849 units. With this new result, the year-to-date results are also record-breaking, the BMW Group managing to sell 5.8 percent more cars than in 2015, adding up to 1,163,139 vehicles, the best results ever recorded in the first half of a year.
“With our three premium brands, we’ve achieved good first half-year growth, with sales in Europe and Asia showing particularly strong results,” said Dr Ian Robertson, Member of the BMW AG Board of Management with responsibility for Sales and Marketing BMW. “Our focus continues to be on ensuring sustainable, profitable growth in sales and despite headwinds in some markets, our June results confirm that we are achieving just that,” he continued.
BMW brand vehicles posted the biggest increase in sales. Demand went up by 9.7 percent, a total of 189,097 vehicles being delivered to their prospective customers in June alone. On a year-to-date basis, that number raises to 986,557, an increase of 5.8% compared with the first six months of last year. The biggest seller was, surprisingly, the 5 Series (29,965 units / +5.4%) followed by the 2 Series (21,720 units / +49.6%) and the BMW X1 (17,031 units/ +79.8%).
Just as we reported yesterday, there continues to be an increasing demand for BMW i and iPerformance vehicles, especially in Europe. In June, four percent of all BMW sales in Western Europe were electrified cars, with that percentage increasing significantly in markets where e-mobility is supported by financial and infrastructure measures. For example, in the Netherlands, 14.9% of all BMWs sold in June were BMW i or BMW iPerformance models while in Scandinavia, the figure is 13.2%.
MINI and Rolls-Royce also posted their best figures to date in June. The MINI brand sold 38,282 (+6.3%) vehicles last month, adding up to its best ever first six months with a total of 174,898 MINIs delivered so far in 2016. As for Rolls-Royce, the same story applies, June seeing the Goodwood-based company selling 14.7 percent more cars than in the same month of 2015.