Despite the fact that sales of BMW vehicles dropped by 6.4 percent in the US last month, on a global scale, the German group is doing better than ever. If 2014 marked a historic milestone, the Bavarians managing to sell over 2 million units over the course of 12 months and 2015 being similar in this regard, it looks like 2016 is shaping up to yield even better results.
According to the Germans, on a global scale sales continued to grow, the company posting its best ever sales figures for May, adding up to a total of 198,354 vehicles delivered. That’s a 5.3 percent increase which, in turn, means that the BMW Group’s sales went up by 5 percent on a year-to-date basis, adding up to a total of 935,288 vehicles.
“Our sales continue to show sustainable growth, well in line with our expectations,” said Dr Ian Robertson, Member of the BMW AG Board of Management with responsibility for Sales and Marketing BMW. “Our target is to ensure profitable growth in sales and thanks to our attractive model line-up, that’s what we are achieving,” he continued.
Sales of BMW brand vehicles totaled 168,129 in May, an increase of 5.6% on the same month last year. In the year-to-date, sales are up 5.0% with a total of 797,457 vehicles delivered to customers around the world. May saw strong growth in the sales of many BMW models such as the BMW 2 Series (16,823 / +47.6%), the BMW X1 (13,884 / +47.8%), the BMW X4 (4,947 / +13.0%) and the BMW 7 Series (4,539 / +32.4%).
In countries where incentives for hybrid or electric vehicles are present, BMW’s offerings in this field are recording great numbers. For example, the BMW 330e iPerformance went on sale in Europe in March and already in May, almost every eighth BMW 3 Series sold in the UK and more than a quarter of all BMW 3 Series sold in the Netherlands was a plug-in hybrid version of the world’s best-selling premium model range.
MINI sales also grew in May with a total of 29,864 vehicles delivered worldwide, an increase of 3.6% on the same month last year. Year-to-date, MINI sales are up 5.2% to total 136,617 in the first five months. The brand’s main growth drivers in May were the MINI Convertible (3,604 / +116.7%) and the MINI Clubman, which was delivered to a total of 4,681 customers around the world last month.