At the 2014 New York Auto Show, BMWBLOG sat down for an interview with Jacob Harb, Head of EV Operations and Strategy for BMW North America. Harb is preparing to launch one of BMW’s biggest bets in the its history, the market premiere of the BMW i sub-brand.
Among many topics, Harb talks about the BMW i3 and its genesis, the battery pack technology and warranty, BMW i8, and much more.
The base price of the 2014 BMW i3 starts at $41,350 and those looking for the i3 REx (Range Extender) will have to shell out $45,200. Destination and Handling fee is set at $925.
The non-metallic paints, Arravani Grey and Capparis White are standard, but those looking for the metallic colors (Ionic Silver, Solar Orange, Laurel Grey and Andesite Silver) will have to pay $550.
Two World packages are offered, Giga and Tera, for $1700, respectively $2700.
The U.S. market will also get the BMW i8 in 2014 at a base price of $135,700.