BMW puts up an impressive display of vehicles at the Auto Shanghai 2013. With China becoming one of the largest BMW markets, the Munich-based automaker aims to give Chinese customers the opportunity to see different BMW world premiers, and this year, the BMW Concept X4 was first unveiled in Shanghai.
The MINI brand is also looking to lure in more Chinese customers, and the John Works Cooper lineup is the perfect bait. A wide variety of JCW models, Paceman, Countryman, Clubman and Coupe, were introduced by Dr. Kay Segler, Head of MINI.
BMW was represented in China by Dr. Ian Robertson, Head of Sales and Marketing BMW, and Dr. Herbert Diess, in charge of development at BMW.
Here are the videos: