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June 2012: BMW USA Sales up 11.3 percent

News | July 3rd, 2012 by 7
bmw-sales-june-2012

The BMW Group in the U.S. (BMW and MINI combined) reported June sales of 27,720 vehicles, an increase of 3.2 percent from the 26,865 vehicles …

The BMW Group in the U.S. (BMW and MINI combined) reported June sales of 27,720 vehicles, an increase of 3.2 percent from the 26,865 vehicles sold in the same month a year ago. Year-to-date, BMW Group is up 10.5 percent on sales of 158,563 in the first six months of 2012 compared to 143,521 in the same period in 2011.

“The June numbers continue the solid, consistent growth we predicted but, most important, the first six months of the year are setting the stage for even better results ahead,” said Ludwig Willisch, President and CEO, BMW of North America, LLC. “Demand is strong though we’ve been constrained by new model ramp up but supply will soon catch up in the second half of the year.”

BMW Brand Sales 
Sales of BMW brand vehicles increased 0.4 percent in June for a total of 21,725 compared to 21,637 vehicles sold in June, 2011. Year-to-date, the BMW brand is up 11.3 percent on sales of 126,504 compared to 113,705 sold in the first six months of 2011.

June 2012: BMW USA Sales up 11.3 percent

In June, best performing vehicles included the 5 Series, up 23.1 percent to 5,374 units; and the 6 Series, up 105.8 percent to 642 units; and the Sports Activity Vehicle segment (X3, X5 and X6), up 21.5 percent to 7,489 units.

BMW Pre-Owned Vehicles 
In June, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 5.4 percent to 13,489 vehicles from the 12,801 vehicles sold in June 2011. January through June, BMW used vehicle sales are up 3.5 percent on volume of 82,281 compared to 79,511 in the same period of 2011.

MINI Brand Sales 
MINI USA reported sales of 5,995 automobiles in June, an increase of 14.7 percent from the 5,228 sold in June 2011. Year-to-date, MINI sales in the U.S. are up 7.5 percent on volume of 32,059 compared to 29,816 in the first six months of 2011.

“Here we are at the midpoint of 2012 with MINI achieving record sales in June and in the first half of the year,” said Jim McDowell, Vice President, MINI USA. “Tomorrow we launch the nationwide MINI Takes the States – 16 states, 13 cities – the greatest rally in our fabled history. It’s a wonderful time to be MINI.”

Table 1: Vehicle Sales BMW of North America, LLC, June 2012 

June 2012
June 2011
%
YTD 2012
YTD 2011
%
BMW brand
21,725
21,637
0.4
126,504
113,705
11.3
BMW passenger cars
14,236
15,474
-8.0
89,270
82,338
8.4
BMW light trucks
 (SAVs)
7,489
6,163
21.5
37,234
31,367
18.7
MINI brand
5,995
5,228
14.7
 
32,059
29,816
7.5
 
TOTAL Group
27,720
26,865
   3.2
 
158,563
143,521
10.5

June 2012: BMW USA Sales up 11.3 percent

BMW Motorrad Sales 
Sales of BMW motorcycles increased 6.7 percent in June for a total of 1,310 compared to 1,228 motorcycles sold in May, 2011. Year-to-date, BMW Motorrad is up 20.0 percent on sales of 6,453 compared to 5,376 sold in the first half of 2011. In June, the best performing models included the S 1000 RR, up 50.5 percent to 310 units; and the G-Series, up 51.4 percent to 112 units.

Table 2: Motorcycle Sales BMW of North America, LLC, June 2012 

June 2012
June 2011
%
YTD
2012
YTD 2011
%
BMW Motorcycles
1,310
1,228
6.7
6,453
5,376
20.0
  • BMW fan

    Sales of the 3 Series are surprisingly low, and that’s the main reason for poor performance of BMW brand. Can anyone explain why is it so? Problems with inventory?

    • Manny Antunes

      We’re having inventory issues. We’re also ramping up production of the XDrive version of the F30s, another reason why 3 series sedan sales are low.

      • BMW Defeated

        And the consequence: Audi will take N1 premium manufacturer in the world title. Both BMW engineers and management are incompetent in their duties. BMW engineers lost their performance and weight reduction advantage over Audi, and management isn’t able to cope with correct distribution schemes.
        Simply PATHETIC!!!

        • UMakeMELaugh

          HAHAHAHAHAHAHAHHA HAHAH HAHA LOOOOOL!

          • DanielJamesCowan

            Can’t decide which of these last two postings is more idiotic…

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