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BMWBLOG Exclusive: Interview of Holger Jeebe – Drivetrain Strategy

Interesting | February 23rd, 2012 by 7
P90068197

BMWBLOG had the opportunity to interview Holger Jeebe of BMW’s Antriebstrategie (Strategical Aspects, Drive Train) at the Frankfurt Motor Show. After introductions we jumped right …

BMWBLOG had the opportunity to interview Holger Jeebe of BMW’s Antriebstrategie (Strategical Aspects, Drive Train) at the Frankfurt
Motor Show. After introductions we jumped right into it.

BMWBLOG – The 8 speed automatic transmission has found its way from the 7 and now it can be seen in the F20 1er. What does the utilization of the 8 speed automatic allow BMW to deliver to the customer?

Holger Jeebe – We can offer increased comfort, through smoother shifting, and less fuel consumption.

BMWBLOG – While the torque converter and hybrid coupling are in use with the 8 speed automatic has any thought been given to using the double clutch that’s also available for the 8 speed automatic?

Holger Jeebe – Good question. Currently we have decided to go with a conventional automatic drivetrain with this transmission. The torque converter and hybrid coupling are in use at this time on BMW equipped with the 8 speed automatic.

BMWBLOG – How does the customer benefit from run-flat tires?

Holger Jeebe – The decision to use run-flats was made for safety. Run-flats allow the customer to go into the next service area without having to stop on the side of the road, which is dangerous. The comfort of run-flats has increased with each generation and we find that, especially for the road conditions, that run-flats are the best compromise for delivering security [peace of mind – Ed.] and comfort. Run-flats are continuing to improve.

BMW has a car/tire specification. We test extensively and the tires are developed with the car. We recommend that tire for the car when tires have to be replaced.

BMWBLOG – The three cylinder engine should be coming into production soon along with more diesels. How do you maintain the emphasis on the premium experience with these engine offerings?

Holger Jeebe – We feel that the engine and powertrain combination has to be fitted to the car. What we know is that the biggest advantage of a three cylinder engine is better fuel consumption and less carbon dioxide emissions. And we believe that this is a step in the right direction.

Also we think that a three cylinder offers a little bit more emotionality than a four cylinder because at least it is a “half-six” and it has a better sound. That, we feel, is the right step especially for smaller class cars. So fuel economy and emotionality is a typical and really smart BMW approach.

I guess the United States won’t get the three cylinder that early because you won’t get small cars that early. But it hits the sweet spot of the market, right in the middle, especially in Europe. And also in countries where you have really tough carbon dioxide regulations.

 BMWBLOG – The 500 cc cylinder head gives you a common combustion chamber . . .

Holger Jeebe– Well, there is a chance to have some variations. It may be resized; it does not always have to be 500 cc. If you need a smaller three cylinder engine, for very small cars, there is a chance to decrease displacement.

 BMWBLOG – What does the e-brake limited slip differential bring to the customer as opposed to an M-type differential?

Holger Jeebe – Well at least you don’t need to add additional weight into the car with that method of providing a limited slip differential. You can control it electronically with a better response we feel. But of course it has little influence on the brakes [wear – Ed.] but the whole package is better for the customer.

BMWBLOG – BMW has experimented with front wheel drive in the past? Is BMW thinking about front wheel drive (FWD)? [Note, we asked this knowing full well that they are thinking about FWD – Ed.]

Holger Jeebe– FWD is a good solution for small cars. It offers less weight and especially if you combine it with modest performance (not high performance) you can deliver a good total vehicle driving experience. It offers more room for a given space and by keeping weight down fuel consumption is better.

So it started with Mini and we are looking at FWD. It has advantages especially for small cars. On bigger cars it’s a different story, for instance the 3 series is an icon. Sporting cars in the smaller segment will retain standard drive. [RWD – Ed.]

BMWBLOG – If we were to start a company would I want A&B class cars to be FWD and bigger cars to be rear wheel drive (RWD)?

Holger Jeebe – I think, if you are founding a company, smart solution.

BMWBLOG – The amount of power that can utilized by the front wheels . . .

Holger Jeebe – Is somewhat limited. About 130 to 150 kW can be transferred to the front wheels. If we are talking about more power then we are looking at all wheel drive (AWD) or RWD.

[130 to 150 kW is roughly equivalent to 175 to 200 HP. For instance, the John Cooper Works Mini stretches to 208 HP, really close to what BMW considers the edge of good dynamics in a FWD car. - Ed.]

BMWBLOG – AWD can be done using different approaches. One of your competitors uses a longitudinally mounted engine for FWD applications and then offers AWD also on the same platform. That has, in the past, led to less than ideal weight distributions. What does BMW see as the appropriate solution for AWD?

Holger Jeebe – The solution we  offer is well balanced. It is well balanced from a performance/dynamics perspective and it delivers the same driving and handling performance as the RWD cars. We don’t have high friction conditions all year, especially in the north of the US, snow and ice in particular. I think we have a high take rate of our AWD cars there.

BMWBLOG – How does xDrive differ from other AWD implementations?

Holger Jeebe – It’s electronically controlled and it’s fast. It detects quickly where the torque has to go and we think it is one of the best AWD systems worldwide.

BMWBLOG – Software is a big part of the drivetrain. How does it all work together?

Holger Jeebe – We have internally a  master system, integrated chassis management which controls the various systems.

BMWBLOG – Will we see more electronic controls in the future that takes advantage of the capacity of the FlexRay bus?

Holger Jeebe – Yes, yes! We are trying to use information from outside the car, for example, to make fuel consumption better. So we are trying to combine navigation data with powertrain data to give the customer better fuel economy. It can anticipate, for instance, speed limit changes and make the best use of fuel to maximize economy.

And with that our time with Herr Jeebe ran out. Thank you to all who made this possible and especially to Herr Jeebe for answering our questions.

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  • http://www.facebook.com/paulfeng Paul Feng

    Nice interview! 

  • FreudeKing

    He didn’t answer whether FWD cars from the BMW Group would have a perfect 50/50 weight distribution – clearly not and clearly that will affect the handling of a car in a bad way, which is completely against BMW’s traditions.

    Furthermore, that Ian Robertson always walk around and throwing random comments in hope to justify FWD BMWs saying the following: “I have not heard one customer saying that Minis are not great to drive.. blah blah blah” well, Mr. Robertson, my question to you is: In your view, do you think a Mini drives better than a BMW? If you answer is No, which everyone would agree, then you have just confirmed your pathetic argument which makes no sense.

    For the BMW brand, its owners, customers and fans: at no point should a company like BMW compromise the company’s core values, which contributes to today’s success so that management can squeeze some short term profits . Afterall, BMW is the No. 1 premium car company today because they build excellent cars that are not designed for the lowest common denominator, like Audi! 

    • Lowstar

      Would you of made the mini rwd. I love the fact BMW is one of the only brands which does not have a fwd car in its line up. But times change both its many rivals offer smaller cars then the 1 series. Should BMW not enter this market where they have one of the best fwd platforms ever made in their own parts bin (mini) or should they develop A new rwd platform for that size of car. I think that car would be a bit over engineered for that market don’t you. In this market place there is no need or demand for such a car. Rwd would be a disadvantage in package terms and could make the car with such a short platform prone to oversteer. BMW is sticking to their core values putting engines it makes into vehicles and making profit. It needs economise off scale from mini and needs to enter that segment so they can gain younger customers and keep them. If you had it your way BMW would of gone out of business because they would have to sick to they core values and only make plane engines.

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