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BMW M5 minisite makes a reference to a 4 Series Sedan

Rumors | June 18th, 2011 by 11
bmw-m5-interior

Most likely a typo, but we still find it quite interesting that BMW makes a reference to a 4 Series Sedan model on their M5 …

Most likely a typo, but we still find it quite interesting that BMW makes a reference to a 4 Series Sedan model on their M5 minisite. “Open the doors. Notice the M door sill finishers with the BMW M5 logo and take a seat behind the M leather steering wheel. Close your eyes and let it all sweep over you – enjoy a cockpit in the stylish design of a BMW 4 Series Sedan.”

Rumors around around a new 4 Series family have been increasing in the past months. Sources close to the brand told BMWBLOG that the 4er models will fit between the 3 and 5 Series and will feature a coupe-like look. By offering a higher positioned coupe, BMW will compete on the market with Audi and Mercedes, which is said to introduce a smaller SLS model.

The new 4 Series will also allow BMW to price the vehicle slightly higher, at a premium price. The overall dynamic design would appeal to a younger demographic as well and will be a viable alternative to the high-end 6 Series Coupe.

In a nutshell, the 3 Series Coupe and Convertible will move up to the 4 Series family and will be joined by a four-door coupe as well. The 4 Series Gran Coupe is said to compete with the A5 Sportback and it will feature a coupe-like roof line. The 3 Series will continue to feature the sedan and wagon variants, along with a new 3 Series Gran Turismo.

For now, we wouldn’t read too much into the typographical error.

Hat tip to Nate!

  • http://pulse.yahoo.com/_N6CXT4M466Y3E727UE3VAX5FQE Patrick

    Why would I buy a 3 series sedan when I can get the 4 Series Gran Coupe?

    • wazon8

      Because 3-er sedan will be cheaper, have bigger trank and look classical – the very same reasons for which X5 is still a way more popular than X6, E-class sedan – than CLS, regular VW Passat – than VW Passat CC and so on. I bet that the most customers don’t even look for this kind of cars because they find them simply too garish. 

  • Postie

    I agree that it is definitely a typo! The M5 will contain the 5 Series interior, obviously.

    Still, will be interesting where a 4 Series will sit in the line-up…..

  • Manchester Man

    I wonder how the 4 series sedan will look like… are there any renderings?

  • FreudeKing

    go baby go $$$ coming in, let’s roll out more and more – 12345678910, to hell with cannibalisation…….then hits the reality of brand dilution and financial troubles and back to the origin we go – cut the 2, 4, 6, 9, 10. thes idiotic managers never learn.

    • wazon8

      Idiotic? These managers put BMW to the level of the biggest premium car maker and you say that they are making idiotic decisions, because they extend the range of products. I nearly know of any popular brand for which extending range of products would generate loss rather than profit. Taking the fact that each brand introduce similar cars and that one of the reason to introduce them is that if someone resigned from 3-er sedan in favour of 4-er, company would earn much more without investing too much, since from the technological point of view, 4-er will be like 3-er with different exterior and interior design. So, what’s bad “canibalisation”? Who’s idiotic here? 

      • MsCaballoVerde

        With a miniscule bit of help from customers.  Let me guess: you’re in marketing, aren’t you.  (Or at least administration.)

  • Hungry Hippo

    They also have link for a “M TwinPower Turbo V8 diesel engine” from the “Driving Dynamics” page.  We’ll see where that takes us.

  • Hungry Hippo

    They also have link for a “M TwinPower Turbo V8 diesel engine” from the “Driving Dynamics” page.  We’ll see where that takes us.

  • Anonymous

    But the only problem is related to the BMW M 4er Coupé… M4? 
    How about the new M3? Is it going to be only a Sedan?

  • http://twitter.com/meghanne701 Meghanne Foye

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