Paris Motor Show not only hosted the world premieres of the new 6 Series Coupe, or the redesigned X3 and the return of the MINI WRC, but also introduced a new design direction for BMW, this time, in the scooter market.

MINI unveiled three Scooter electric models and the automotive world has already begun to ask if “MINI has gone too far”.

The drivetrain is based on that of the MINI E: a single electric motor is integrated into the rear wheel hub, and power comes from a compact lithium-ion battery stored under the seat. The battery can be charged from any standard A/C power outlet, via a retractable cable at the back of the scooter.

Its driving autonomy is estimated between 50 and 60 miles with a recharge time of four to five hours. While not officially confirmed, top speed is rumored to be between 28 and 31 mph.

BMW design chief Adrian van Hooydonk says Scooter E Concept represents an electric vision of the future as urban mobility takes a new direction. “We are delighted to pay homage to our British heritage while also marking a new era for Mini,” he said. “The Scooter E Concept is true to our brand values and builds further on these characteristics by combining driving pleasure with sustainable technology.”

The performance of the engine is intended to satisfy the urban needs, thus turning the scooter in an ideal transportation means in the city, and perfectly ecologic.

Design wise, MINI Scooter E sporting styling cues that mimic the MINI automobiles, starting with the twin vertical taillights, oval headlight and lots of chrome. Similar to the Countryman, the MINI Centre Rail system is an option for the Scooter E.

Technolog, innovation and social networking is what defines the MINI Scooter E. A smartphone acts as the ignition key, and the MINI ConnectedDrive takes the integration of navigation system with other devices to a new level.

Furthermore, catering to the typical MINI demographic, the navigation application enables drivers show MINI Scooter E Concept drivers on the map and it encourages interaction.

Facebook-style on two-wheels? It seems like we’re not that far off.