The second generation BMW X3 is just months away from reaching the North American dealerships and for the first time since its existence, the redesigned Compact SAV will be manufactured at Spartanburg plant in South Carolina.
Previous generation X3 was built by the Magna-Steyr automaker at its plant in Austria and the wait time for a customized vehicle could be as long as 6 weeks. With the new model and the advantage of having it built on U.S. soil, BMW is introducing a build-to-order option. The company says the special-order delivery times can be drastically cut and from order to delivery, only a week time would pass.
The catch? The vehicle has to be picked up at the Spartanburg plant where BMW offers a nifty Performance Center Delivery.
Customers are still giving the option to pick-up their custom ordered X3 at their local dealership, and the wait can extend by a few days due to the shipping times. Waiting around a week to pick up your special ordered X3 seems a no-brainer, especially since BMW will offer special paint and trim options that you won’t be able to get if you buy one off a dealer lot.
BMW says special ordering saves most customers money because they’re not buying a car off the lot with typically unwanted options or equipment.
Dealerships are also expected to profit from these customer orders since inventory levels can be kept to a minimum.
The downside of having the new X3 built in the U.S.? No European Delivery Program for those buyers accustomed to picking up their X3 SAV in Munich.
BMWBLOG note: Stay tuned in two weeks for an exclusive look at BMW’s Delivery Program in Spartanburg where yours truly will experiment the process as any other customer.
[Source: InsideLine ]