The controversy around the name of the new M vehicle based on the 1 Series Coupe has reached the highest level among BMW fans, and the opinions are split between the “right” naming convention. While many of us refer to the new M as the M1, there are others that take a different approach: 1M and even M135i.
As of now, based on our inside sources, BMW has not reached an unanimous decision and while focus groups have leaned towards the M1 name, the final decision is yet to be finalized. According to our sources, votes have been received from several BMW entities around the globe, including North America, but the branding label continues to stir up some controversy among BMW executives.
With that being clarified, at least for now, let’s recap some of the important information we know about this new M car and also enjoy these latest spy photos that show the car around the ‘Ring, but also closer than ever.
The new M is powered by an updated/upgraded N55 engine by the M Division. The 1,500 kg M1 also features a high performance intercooler and the output is said to be measured at 345 horsepower.
At the front-end, the front bumper will be larger and more massive than any M-Package we have seen so far, and the usual fog lights are gone. The massive front bumper will allow air to flow for the High Performance Intercooler.
Brake air ducts will provide cooling for the six piston ceramic brake discs and the M1 showcases two ducts on the bonnet, one for air flow and the other purely for cosmetic reasons.
As seen on all the other M models, the BMW M1 will also sport wider fenders and wheels, plenty of carbon fiber elements and a visual appealing bootlid.
Inside, an M branded, sporty design is included.
The car will go on sale in mid 2011 and is rumored to cost about 10,000 euros more than the current 135i Coupe, and the production cycle will last 12 months.
More photos at PistonSpy