In the eve of the Frankfurt Auto Show, BMW hosted a preview of the upcoming BMW Vision EfficientDynamics Concept. BMW’s CEO, Dr. Norbert Reithofer and BMW’s head of development, Dr. Klaus Draeger were present at the event and spoke about BMW’s future plans.
“The car needs to evolve through innovation,” said Reithofer . “We have the engine more efficient and make the total of vehicle technology more optimally. In addition, Hybrid is also for us a temporary solution. And especially for large metropolitan areas, a car is needed for electric base. We will continue our research work which hydrogen regard.”
Once again, BMW has reassured everyone of their plans in the electric vehicles field and to read between the lines, Project i is moving forward and will play an important role in BMWs future.