MINI Cabrio. Radical Maneuver

MINI | April 22nd, 2009 by 8

MINI is known for their amazing, innovative video commercials and their latest one, stands out again. As MINI Space says “this viral video really captures …

MINI is known for their amazing, innovative video commercials and their latest one, stands out again. As MINI Space says “this viral video really captures the sense of freedom you feel while cruising along in an open-top convertible”. The “Always Open” slogan is once again reinforced throughout the video.

The viral was created by Jason Schragger, a talent director who had the opportunity to work for famous clients like  Snoop Dogg, Johnnie Walker, and IKEA.

Here is the video and below, you can read a full interview with Jason, along with a behind the scenes video.

[youtube]http://www.youtube.com/watch?v=cp-jv5picNQ[/youtube]

Interview Jason Schragger

[youtube]http://www.youtube.com/watch?v=mZwIEe5Fh7Q[/youtube]

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