BMW 4 Life. muahaha

He gives more attention to the i-drive rather than the driving dynamics of the car. I am sorry Mr.Clarkson but the new i-drive is still not stupid-proof but it is a great improvement.

As far as the suspension is concerned, there are 3 different settings but I guess none of them can account for the poor road quality in the UK!

Why doesn’t he complain to his snobbish Government about the quality of their B-roads?

The term “Beemer” started as a slang term for the acronym “BMW,” adapted from the early-20th century British pronunciation of BSA (as /’bisə/ or /’bizə/), whose motorcycles were often racing BMWs. Over time, the term became closely associated with BMW motorcycles.

In the United States, the term “Bimmer” was later coined to refer (exclusively) to BMW automobiles. As such, use of the word “Beemer” to refer to a BMW automobile is frowned upon by some BMW enthusiasts, because it is the term used for motorcycles. Although the distinction is arbitrary, the media, movies, and people still use the term “Beemer” to refer to the automobiles.

M6 Cabrio:
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Of course, a Mercedes SL 55 is better looking and has a much better roof. It makes a better noise, too, and comes with a proper gearbox. But when you delve into the BMW’s iDrive system and find the control that unleashes all of the V10’s 500bhp, trust me, the Merc is made to look like it’s made from a mixture of wood and wallpaper paste.
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And he used to have an SL 55.

Secondly, not all people who own the 7 only gets driven around and sit at the back. When I own a 7 one day, I want to drive it as well… and being a BMW, it has to have all the BMW characteristics. From many other overseas reports, the 7′s comfort is as good as the S. Did he even drive the car???

He made no mention of the beautiful interor design, the superior tech advancements compared to S, and a host of other stuff, which actually makes the 7 better than the S in almost all aspects.

Basically, his review is this: S Class sells more in the UK, who needs the 7 Series? Let’s see what I can say about this car? Well, it’s a BMW, so it is very sporty, so comfy should suffer. It’s got Run Flats, so ride is rough. Rich people own this, so they are always at the back, so who cares how well it drives. It’s got the new iDrive, which is much better, but how can I bash it? Well, the fact the it’s in the middle (left of driver) means that my old, uncontrollable left hand won’t be able to press or turn a knob properly. (Shame is that’s the truth)

Beemer was always used for bikes, cars…bimmers…

Anyhoo, Jeremey typically goes after BMW for the prestige they claim and the people who get sucked into that. He’s providing an [unsolicited] reality check against the annoying snobbery and materialism that is unfortunately widely associated with BMW. It does bias his reviews, but to a point; he ends up admitting where the BMWs are in fact superb (good example — the Top Gear M3 / RS4 / C63 comparison in spain).

In the US you use Bimmer.

It must be a pronunciation thing!

And his point about the RHD i-Drive is well-taken. I detest using a mouse with my non-dominant hand. Getting used to a left-handed i-Drive would be horribly annoying.

Exterior styling is purely a matter of taste, but the 7er is not a huge looker, either.

I doubt this is a car I’d ever want to buy, even if I COULD afford it.

He said, while it wasn’t super pretty, it wasn’t butt ugly either.

He also said he liked the interior, calling it coherent, and he liked the iDrive. He said to think of it as a mouse and it all makes sense.

In conclusion he said, good car, but out of all the big German luxury sedans, he preferred the Pheaton the most.