In an expected move, BMW North America announced a price increase on all of their models. The 0.7% price increase will become effective January 1, 2009, but it will not affect the base prices of their recently launched diesel models: BMW 335d and X5 xDrive35d.
The reason for the price increase? Economical changes in the market place and a revenue decline in 2008. In addition, BMW has also announced the pricing for the 2009 BMW 7 Series, and nothing has changed from the previous article we wrote:
- BMW 750i - $81,125 MSRP
- BMW 750Li -$85,025 MSRP
The new 7 Series will reach the U.S dealerships in the first week of March 2009, but the 7er can be ordered any time now.
Here is the full BMW pricing for 2009:
Press release after the jump
BMW ANNOUNCES JANUARY 2009 PRICE ADJUSTMENT
12/22/2008
Woodcliff Lake, NJ – December 22, 2008…BMW of North America, LLC announced today an average price increase of 0.7 percent for BMW vehicles sold in the U.S. effective January 1, 2009. This action is driven by the ongoing structural and economical changes in the market place. It will ensure revenue generation for the company’s U.S. operations and help to protect the quality of business.
Pricing for the new Advanced Diesel vehicles remain unchanged. The all new 335d and X5 xDrive35d were launched recently and have begun arriving at BMW Centers this month.
In addition, BMW announced pricing for the new 2009 7 Series that debuted recently at the Los Angeles International Auto Show. The base price for the 750i is $81,125 and the 750Li is 85,025 (including $825 for destination and handling). Both models began production in November and will arrive at BMW Centers in the spring.
See attached for new BMW pricing for model year 2009 vehicles.
4 Responses to “BMW North America raises prices on all their vehicles”
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Hmmm, the economy is in ruins and they want to raise prices? Well good luck to them, i think BMW should restructure their factories or move them to the USA, instead of just hiking up the price.
@Artmic:
Both of those “plans” will cost them more money that they don’t have to spend right now.
Personally, I don’t want them to ship their factories to the US. Bad idea in general.
haven’t prices of materials and oil gone down? whey are they raising the prices ? if anything all car manufacturers should lower their prices to encourage people to start buying their cars and encourage people to start spending again
And in recent months hasn’t the greenback strengthened against the euro?