First of all, let me just say that I had a hard time coming up with a title for this post. For the past few days, I have received many many emails asking about a BMW interior design concept that was posted on several other forums and websites. After looking closely at the photos, I noticed that what we had there was just one of the many prototypes that BMW builds, before the final design is chosen.

But, the emails and questions kept coming, so I decided to write this article explaining what we have here and stop the speculations.

Here are the images:

Continued

Not  bad looking, right? Now, let’s pay a closer attention to details and see why this is just a concept and not the next X3 or X1 interior:

1. Lack of ashtray along with the power adapter
2. Doors’ sides plain looking and lack of style
3. Doorhandles have a larger than normal size(definitely not a BMW characteristic)
4. Steering wheel the same as the one in the E61 5 Series

Now, don’t get me wrong, we’re not saying that a similar concept could not make its way into the future models, but the final version will definitely look different and more refined.

What we also learned is that indeed, the iDrive 2.0 was mounted into an E61 BMW 5 Series Touring, for testing purposes, and those images were part of a german press release, just a few days ago.

BMW Group

Thank you everyone that sent in the images and questions, I hope this clarifies things a bit.