The European Institute of Design(Turin, Italy) in collaboration with BMW, tested the designing skills of their students in a project that involved the creating of BMW future concepts. Obviously the project was supported by BMW’s design team, including the Chief Designer Chris Bangle, who was part of larger commission, including Thomas Plath, the director of Model Techniques and Process Management at BMW, Anders Warming, director of Exterior Design.
The design study focused on what the 2015 BMW concepts might look like and the students job was to interpret the language, evolution and the trademark essence, in view of the company’s future perspectives.
There were 18 teams but only eight were developed into physical quarter scale models, while another four were turned into virtual designs models. Some of the acclaimed students were Raphael Laurent and Mihai Panaitescu with their “Africa. Decompose concept”, but there were others that impressed the BMW critiques as well: David Raffai, Kevin Schlaepfer, Andrea Torchia and Alberto Usai.
Even though it is unlikely to see any of these concepts in production in the next 10-15 years, the student’s imagination is quite remarkable and we might see them being implemented in the future. I can only imagine how advanced the technology will become in 20-30 years and seeing such cars on the road, wouldn’t be a surprised.
From all of them, the Snug is definitely my preference and I do see it being built before the others.
[Source: MotorAuthority ]
6 Responses
Giom
August 14th, 2008 at 2:28 pm
1Must admit… I’m a little disturbed by the lack of anything ‘BMW’ about the designs. At most, there’s a hint of the kidney shape grill on some of them, on others there’s just nothing.
The ZX6 is interesting with its rotating out door/seats idea.
In terms of how different cars will look in 20 - 30 years - this might be accurate.
Clara
August 14th, 2008 at 2:48 pm
2@Giom: very true. While good designs (aesthetically, anyway), it’s not at all clear what it means about BMW’s identity.
It looks like more of a golf cart… hopefully they will offer it with the e-diff so you can do powerslides on the green.
Horatiu B.
August 14th, 2008 at 2:50 pm
3@Clara:
Hey Clara, would you mind giving me your email address? I have a question for you
Or you can email me. Thank you.
b33g33
August 14th, 2008 at 5:01 pm
4Why the hell is Bangle even allowed in the same room as young, impressionable designers? The last thing I look forward to is a future crammed with origami shaped, oversized bangle-butts.
And whats the deal w/ the Masai warrior? Is that how they plan to sell cars in Africa?
Gragop
August 15th, 2008 at 8:25 am
5Well, looks like I’m keeping my E46 through sometime around the year 2035 hahaha
Artmic
December 13th, 2008 at 6:13 pm
6those designs look horrible.
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